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4 ways social listening reports unlock the business value of customer experience

Sprinklr

Digital and social platforms have transformed the way consumers interact with your brand and communicate their experiences and expectations. Customers may not always mention you by name, but they are constantly sharing feedback on dozens of social media and messaging channels.

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AI and Real-Time Tech vs. Traditional CX Surveys: Who Will Win the Upcoming Battle?

eglobalis

The goal: a comprehensive analysis of whether these innovations can truly supplant old-school surveys, and what that means for the future of customer experience management. Social media has been a game-changer here: customers often voice praise or grievances on Twitter, Facebook, or WeChat as their experience unfolds.

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MarTech-Driven Transformation: Navigating the Future of Customer Experience

ECXO

This holistic understanding allows for highly targeted marketing messages and personalized interactions, significantly improving the overall customer experience. By leveraging social listening capabilities, companies can monitor customer sentiment and adapt strategies to strengthen customer relationships.

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Ahead of the Curve: MarTech-Driven Customer Experience Evolution

eglobalis

With a unified view, companies can understand customer journeys better, predict future behaviours, and tailor interactions to individual needs, significantly enhancing the overall customer experience. These platforms also offer social listening capabilities to monitor customer sentiment and respond proactively.

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Social insights from the Olympics: inspirational tradition and modern innovation

Sprinklr

Even without spectators in the indoor stadiums, the buzz on digital channels is exponentially increasing, as millions of superfans like me cheer on their nation’s athletes on their favorite social media platforms. Social listening at an Olympic scale. Dive in (pun intended) and take a deeper look at what’s trending this week.

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The beginner’s guide to competitive benchmarking and how to get started

Sprinklr

The benefits of competitive benchmarking can only be realized once you choose a reliable social listening tool that meets your needs and aligns with your organization’s competitive benchmarking goals. The benefits of social listening for competitive benchmarking help your organization compare and inform: Brands’ social performance.

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Brand monitoring for brand safety and crisis detection

Sprinklr

How does social monitoring and social listening help protect your brand? Social monitoring and social listening are important processes to protect your brand’s health and reputation. Brand monitoring marries social monitoring with social listening to gather deeper insights on your brand mentions.