Retently

JULY 8, 2024

The golden rule in NPS and customer experience in general is closing the feedback loop as soon as possible, regardless of the nature of the response. This approach offers greater data accuracy and consistency, as well as a more controlled number of customers surveyed each time. Here’s the alternative they offer: 3.

Touchpoint 78

Touchpoint NPS Net Promoter Score Actionable Insights 78

Zendesk

FEBRUARY 10, 2022

When it comes to optimizing the customer experience (CX) , your work is never really done. Customers who describe a company’s CX as “good” are 37% more likely to recommend it to others. While providing flawless customer experiences is a tall order, companies can set themselves apart by continually refining their CX.

Customer Experience 98

Customer Experience Unstructured Data Customer Journey Map Net Promoter Score 98

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place.

Net Promoter Score 107

Net Promoter Score Customer Experience CEM B2C 107

ClearAction

AUGUST 29, 2015

3 Types of Customer Experience Action Essential to ROI. If your recipe for customer experience ROI does not call for 3 types of action, it will probably flop. If your recipe for customer experience ROI does not call for 3 types of action, it will probably flop. 2) Macro Customer Experience Action.

Customer Experience 117

Customer Experience Close the Loop Sports Legal 117

ClearAction

SEPTEMBER 16, 2016

10 Silos Impact Customer Experience Lynn Hunsaker. This might be the highest-ROI effort of your customer experience council, chief customer officer, chief operating officer — or better yet, every employee. And the pain of business silos is well-known to everyone, whether employee or customer.

Customer Experience 106

Customer Experience Sales Touchpoint Voice of the Customer 106

ClearAction

DECEMBER 16, 2017

B2B Customer Experience: Do This, Not That Lynn Hunsaker. Is business-to-business customer experience management (B2B CXM) a watered-down or a souped-up version of consumer experience management? They’re important questions because customer scenarios differ in each case. This single fact means a lot.

B2B 86

B2B CXM Customer Experience Customer Experience Management 86

Lumoa

JANUARY 9, 2018

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. Customers want you to know them.

CX 133

CX Customer Experience Artificial Intelligence Omnichannel 133

Experience Investigators

MAY 11, 2021

Customer experience exists whether you are intentional about it or not. After all, your customer is experiencing the brand via every interaction, touchpoint, service call, and delivery. Leaders often say, “We’re just getting started with customer experience,” but that’s a myth.

Customer Experience Management 105

Customer Experience Management CXM CX Customer Experience 105

SurveySensum

DECEMBER 30, 2024

CustomerGauge has been specifically built to cater to B2B and handle complex, multi-touchpoint journeys and various account sizes. Built from the ground up around the Accounts Experience methodology, CustomerGauge offers B2B brands guidance for customer surveying and revenue growth, among other things.

Sentiment Analysis 52

Sentiment Analysis Machine Learning NPS B2B 52

Lumoa

FEBRUARY 2, 2023

Before the digital age, customer experience in retail was a completely different world. But the need to deliver an outstanding customer experience hasn’t. According to research, 95% of consumers believe customer experience is the key to brand loyalty. Where and how they take place has changed, of course.

Retail 88

Retail Net Promoter Score Customer Experience CX 88

InteractionMetrics

MAY 31, 2016

As always, when the primary topic is customer satisfaction, there was a lot of talk about NPS (Net Promoter Score). As I have often said, it’s a tired customer survey question —and that’s just one of its shortcomings. It lacks actionability because it’s unclear which touchpoint it refers to. They are touchpoint-specific.

Touchpoint 40

Touchpoint NPS Net Promoter Score Customer Survey 40

Experience Investigators

APRIL 23, 2024

The landscape of consumer expectations is constantly evolving, and understanding the value of customer experience has emerged as a cornerstone for businesses aiming to sustain growth and maintain a competitive advantage. But today’s C-Suite is still questioning the value of customer experience and asking if investing in CX is worth it.

Net Promoter Score 94

Net Promoter Score CEM CX Customer Experience 94

Callminer

FEBRUARY 27, 2019

Customers are very responsive to positive and negative treatment, and a little can go a long way for both.” — Nick Metka, CEO of Insight, The Essential Guide to Voice of the Customer , Gainsight; Twitter: @gainsighthq. Choose a customer survey methodology that aligns with your brand.

Voice of the Customer 174

Voice of the Customer VOC Mystery Shopping Social Media 174

PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) has become an essential cornerstone of modern business strategy. It helps you improve customer retention rates, efficiently focus on your highest-impact customers, and continually improve your services. But what is customer experience? Benefits of Customer Experience.

CX 71

CX Net Promoter Score Customer Experience Touchpoint 71

InteractionMetrics

OCTOBER 14, 2021

When done correctly, customer satisfaction surveys uncover your wins, gaps, and missed opportunities. That’s why customer survey companies abound. But first things first, do you need a customer survey company? Survey Software or Customer Survey Company? But perhaps you’re on the fence.

Customer Survey 52

Customer Survey Net Promoter Score Text Analytics Touchpoint 52

InteractionMetrics

OCTOBER 14, 2021

When done correctly, customer satisfaction surveys uncover your wins, gaps, and missed opportunities. That’s why customer survey companies abound. But first things first, do you need a customer survey company? Survey Software or Customer Survey Company? But perhaps you’re on the fence.

Customer Survey 52

Customer Survey Net Promoter Score Text Analytics Touchpoint 52

InteractionMetrics

OCTOBER 14, 2021

When done correctly, customer satisfaction surveys uncover your wins, gaps, and missed opportunities. That’s why customer survey companies abound. But first things first, do you need a customer survey company? Survey Software or Customer Survey Company? But perhaps you’re on the fence.

Customer Survey 52

Customer Survey Net Promoter Score Text Analytics Touchpoint 52

Lumoa

FEBRUARY 14, 2024

From social media posts to Google and Yelp reviews, every buyer can recount their customer experience with your company to a global audience. It is no wonder, then, that businesses have started paying much closer attention to their customer experience (CX) strategy. Fine-tuning your CX elements is a constant exercise.

Customer Experience 78

Customer Experience ML Social Media CX 78

InteractionMetrics

JANUARY 7, 2025

Looking back on 2024, one question stands out in the world of customer experience (CX): How do companies get to the bottom of their customers journeysand then use that knowledge to spark bottom-line success? Opportunities: Areas where improving the experience can drive loyalty, revenue, or efficiency. Takeaway #4.

Customer Journey Map 52

Customer Journey Map B2B CX Touchpoint 52

InteractionMetrics

JULY 22, 2016

An Analyst Perspective on Customer Surveys: Customer surveys make up a multi-billion dollar industry, and many of us get at least one per day. But just because surveys are everywhere doesn’t mean they’re always good. Strategy 2: Stand back and take a multi-perspectival view of your survey.

Customer Survey 45

Customer Survey Touchpoint Construction Customer Loyalty 45

Aquire

NOVEMBER 12, 2021

That’s an awful customer experience (CX), and it can ruin your impression of a brand no matter how great your user experience was. Customer experience and user experience go hand in hand in creating loyal excited customers for your brand. What is customer experience? Measuring CX and UX.

Net Promoter Score 72

Net Promoter Score Customer Experience NPS CX 72

Lumoa

SEPTEMBER 11, 2023

For a company to grow, it needs to convert one-off customers into regular patrons. And the only way to keep them coming back for more is to provide a customer experience that they would like to revisit. In customer experience, as with any other business endeavor, failure to plan is planning to fail.

Customer Experience 78

Customer Experience Net Promoter Score NPS Start-ups 78

Lumoa

SEPTEMBER 11, 2023

For a company to grow, it needs to convert one-off customers into regular patrons. And the only way to keep them coming back for more is to provide a customer experience that they would like to revisit. In customer experience, as with any other business endeavor, failure to plan is planning to fail.

Customer Experience 78

Customer Experience Net Promoter Score NPS Start-ups 78

Totango

FEBRUARY 23, 2022

For example, a SaaS customer may begin their journey with your brand by reading a review by one of your customers on a software review site. Freemium strategy often plays a key role in the early stages of the SaaS customer experience, as do user experience, product features, and customer support.

Customer Journey Map 117

Customer Journey Map Touchpoint Start-ups Social Media 117

Retently

JANUARY 13, 2025

The secret to effortless customer experiences lies in understanding one simple truth: effort matters. Customers feel the same way. Thats where Customer Effort Score (CES) steps in to save the day. CES is laser-focused on one thing: how easy it is for your customers to get what they need. Frustrating, right?

Sentiment Analysis 116

Sentiment Analysis Net Promoter Score NPS Touchpoint 116

CallCare

AUGUST 26, 2021

According to Forbes, 96 per cent of customers believe customer service plays an important role in their choice of loyalty to a brand. For this reason, being able to measure how successful your business is in providing a good customer experience is essential. However, measuring customer experience can be a tricky task.

Customer Experience 52

Customer Experience Touchpoint Social Media Customer Satisfaction 52

SurveySensum

AUGUST 2, 2023

Are you struggling to choose the right surveys to enhance your B2B customer experience journey? The truth is, selecting the most effective surveys can be a real challenge. So, let’s have a look at each touchpoint and identify when to conduct surveys, which survey to launch, why, and whom to target.

B2B 52

B2B Customer Experience Manufacturing Touchpoint 52

SurveySensum

DECEMBER 2, 2022

But they are NOT focusing on the other side of the coin – Customer Experience. The customer experience of car buyers is as important as the quality of cars and their attributes. Here’s a stat to emphasize the importance of the customer experience of car buyers. “47% Let’s take an example here.

Customer Survey 52

Customer Survey Touchpoint Customer Feedback CRM 52

Aquire

AUGUST 30, 2021

Customer surveys are an opportunity to learn what customers think about your brand based on facts, rather than assumptions. The customer feedback you gather from surveys is gold dust. Within them lies all the information you need to provide the products and services customers really want.

Customer Survey 95

Customer Survey Net Promoter Score Actionable Insights Touchpoint 95

InteractionMetrics

JANUARY 31, 2025

How We Picked This list was compiled by an independent reviewer, and the top picks include customer survey companies that specialize in customer satisfaction surveys, offer end-to-end survey services (from design to analysis), and serve clients in the U.S. Luce Research provides some standout features as well.

Customer Satisfaction 52

Customer Satisfaction Social Media Mystery Shopping Net Promoter Score 52

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place.

Net Promoter Score 60

Net Promoter Score Customer Experience CEM B2C 60

Retently

OCTOBER 23, 2024

They seek a shopping experience that is seamless, personalized, and enjoyable – one that makes them feel valued and understood. It’s no longer enough to just sell a product; stores must engage with their audience at every step of the buyer’s lifecycle to ensure an exceptional customer experience.

Retail 109

Retail CX NPS Touchpoint 109

SurveySensum

JULY 13, 2023

According to a research report by PwC titled, “ Experience is Everything ”, 73% of the customers pointed to customer experience as an important factor in their shopping experience. Yet only 49% of the customers said that they had positive customer experiences with companies. Why Survey?

Retail 52

Retail Customer Experience Touchpoint Social Media 52

SurveySensum

JULY 13, 2023

According to a research report by PwC titled, “ Experience is Everything ”, 73% of the customers pointed to customer experience as an important factor in their shopping experience. Yet only 49% of the customers said that they had positive customer experiences with companies. Why Survey?

Retail 52

Retail Customer Experience Touchpoint Social Media 52

Zendesk

APRIL 18, 2023

These maps differ from other visual tools (like sales funnel diagrams) because they’re highly customer-centric. Image source Customer journey maps can also have different endpoints, depending on which aspect of the customer experience or customer persona you’re trying to study.

Customer Journey Map 98

Customer Journey Map Social Media Touchpoint Sales 98

ClearAction

AUGUST 2, 2016

Using B2B VoC to Transform Customer Experience Lynn Hunsaker. Customer experience transformation is the top priority of business-to-business (B2B) companies that track customer survey data. That’s according to a series of global B2B customer experience studies that I led. Why is there a gap?

VOC 54

VOC B2B Customer Experience Close the Loop 54

Customer Service Life

AUGUST 22, 2019

Have we lost sight of something when it comes to asking our customers for feedback and gauging what’s truly important in the customer experience? Let’s first look at the three most popular customer survey metrics and how they’re measured and then I’ll share a way to approach the results more holistically.

NPS 107

NPS Contact Center Close the Loop Net Promoter Score 107