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Why Distributors Should Be Treated Like Customers

Beyond Philosophy

We consult companies in insurance, automotive or other manufacturers that sell through a dealer/distributor agent or any third party. These companies all struggle with the same question as a result of their business model: who is the Customer, the dealer or the end user? Should we treat everyone like Customers?

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Customer Experience Management: An Exclusive Interview with Micah Solomon

SugarCRM

Best-Selling Author and Expert Micah Solomon Addresses the Importance of Customer Experience Management and Strategy. Register for our free CX webinar series here and join us as Micah digs in further on customer service in the experience economy. Q: Why is a customer experience strategy (CX) so important today? .