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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Advanced data analysis, such as behavioural analytics and sentiment analysis, also provides a quantitative view of client preferences and emotional responses, helping to anticipate issues before they arise and to personalize interactions at every touchpoint.

CX
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May the Customer Experience (CX) Force be with you!

ECXO

The Star Wars saga transcends its status as a beloved space opera, emerging as a rich source of insights and lessons that businesses can leverage to enhance customer experience. For businesses, this translates into the need to build strong relationships with customers.

CX
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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leadership also needs to model the change talking about customers consistently, celebrating customer-focused wins, and incorporating customer impact into decision-making criteria. Customer experience spans many touchpoints and processes trying to fix everything at once can overwhelm the team and dilute resources.

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The CX and AI Umbrella: How Experience, Service, and Customer Success Align Every Customer-Facing Function

eglobalis

In France , luxury retailer Galeries Lafayette integrates CX into the in-store and digital journey using customer sentiment analytics to adapt real-time service experiences across touchpoints. CX ROI and Loyalty Link (BCG, Deloitte) Boston Consulting Group (BCG) noted that CX maturity leads to a 1.6x Is NPS that important?

AI
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Customer Service + AI = Customer Success 3.0

ECXO

For example, a retail organization can use AI to send personalized product suggestions based on a customer’s previous purchases or browsing history. This level of proactive engagement not only improves the customer experience but also increases the likelihood of repeat purchases and customer loyalty.

AI
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Turning the Tables: Why a Proactive Sales Process is the Ultimate Customer Experience Hack

ECXO

This approach focuses on anticipation, relationship-building, and ensuring every touchpoint feels thoughtful and intentional. In this article, well explore the differences between reactive and proactive sales, show how bad sales experiences drive customers away, and give concrete steps to build a process that creates loyal, happy customers.

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One Journey to Rule Them All: What Frodo Can Teach Us About Customer Experience

ECXO

CX Lesson: Mapping the customer journey is crucial to understanding your customers experience. It helps you anticipate challenges and improve touchpoints. Actionable Insight: Create a detailed customer journey map that highlights key touchpoints, emotional highs and lows, and critical decision moments.