ECXO

MARCH 11, 2025

Step 3: Identify and Prioritize Key Customer Journeys That Drive Business Outcomes Not all CX improvements will have the same impact on the business. Identify which customer touchpoints are most critical to revenue generation, retention, and operational efficiency.

B2B 311

B2B CX CX Transformation Net Promoter Score 311

ECXO

MARCH 6, 2025

Leadership also needs to model the change talking about customers consistently, celebrating customer-focused wins, and incorporating customer impact into decision-making criteria. Customer experience spans many touchpoints and processes trying to fix everything at once can overwhelm the team and dilute resources.

CX Transformation 339

CX Transformation B2B CX Government 339

eglobalis

JUNE 27, 2024

Introduction Delivering superior customer experience (CX) is paramount for business success. A well-crafted CX strategy transcends the superficial touchpoints of customer interaction, delving into the cohesive integration of all company divisions to deliver consistent, high-quality customer interactions.

Customer Experience 467

Customer Experience VOC Net Promoter Score Government 467

ECXO

JULY 29, 2024

Real-Time Customer Data Platforms (CDPs) : Integrating data from various touchpoints to offer a unified view of the customer. Firms like BlueConic, Adobe, RedPoint Global, and Exponea use CDPs to enable real-time analysis and personalized customer interactions. Customer Surveys : Fundamental for gathering direct feedback.

Customer Experience 380

Customer Experience Net Promoter Score VOC Government 380

ECXO

DECEMBER 25, 2024

Modern consumers have grown accustomed to seamless, tailored, and instant interactions, whether theyre ordering coffee, streaming their favorite show, or scheduling a service. Whats more, the COVID-19 pandemic accelerated this shift, as companies adopted digital tools and reimagined customer touchpoints to remain relevant.

Customer Experience 156

Customer Experience Social Media CX E-commerce 156

eglobalis

OCTOBER 1, 2024

This team should be responsible for ensuring alignment on company goals, customer experience, and operational priorities. A practical example is creating a steering committee that includes representatives from marketing, sales, customer service, IT, finance, and operations. The result?

CX 458

CX Finance Customer Journey Map Innovation 458

ECXO

AUGUST 19, 2024

Enhanced Operational Efficiency : Experimentation helps identify the most efficient processes and workflows, reducing operational costs and ensuring a smoother customer experience. A/B testing customer service approaches, for instance, can reveal the best methods for resolving issues promptly and effectively.

Customer Experience 369

Customer Experience Customer Journey Map Net Promoter Score B2B 369

ECXO

MARCH 3, 2025

CX Lesson: Mapping the customer journey is crucial to understanding your customers experience. It helps you anticipate challenges and improve touchpoints. Actionable Insight: Create a detailed customer journey map that highlights key touchpoints, emotional highs and lows, and critical decision moments.

Customer Experience 156

Customer Experience Actionable Insights Touchpoint CX 156

eglobalis

JULY 31, 2024

Customer Experience Management (CXM) Software Tools like Qualtrics and Medallia as the leaders of this sector help manage and analyse customer interactions across different touchpoints. These platforms provide deep insights into customer feedback and behaviour, enabling businesses to make data-driven decisions to improve CX.

Customer Experience 441

Customer Experience Social Media Predictive Analytics AI 441

eglobalis

JULY 25, 2024

BCG’s research indicates that American firms have significantly advanced in creating seamless omnichannel experiences, especially with AI’s continuous progress, integrating physical and digital touchpoints effectively. Consumer-Centric Innovation Innovation in CX is driven by a deep understanding of customer needs and behaviors.

Customer Experience 499

Customer Experience Innovation CX Omnichannel 499

Win the Customer

DECEMBER 23, 2024

The customer service landscape is undergoing a seismic shift, driven by the rapid advancements in Artificial Intelligence (AI). As a product manager, it’s crucial to stay ahead of these trends to deliver innovative and customer-centric solutions. Ensure that AI is used to enhance customer interactions, not hinder them.

AI 59

AI Customer Service E-commerce Social Media 59

SurveySensum

APRIL 16, 2025

A Customer Relationship Management (CRM) survey is a targeted method of collecting customer feedback from the contacts stored in your CRM system. CRM surveys use existing customer data for personalized, context-driven questions. CRM Survey Questions for Customer Service Feedback Did our team resolve your issue today?

CRM 52

CRM Customer Feedback NPS Touchpoint 52

eglobalis

SEPTEMBER 16, 2024

Introduction A well-executed B2B customer experience (CX) strategy can be the cornerstone of long-term success in today’s competitive landscape. Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints.

B2B 389

B2B Customer Experience Touchpoint B2C 389

ECXO

AUGUST 12, 2024

This holistic understanding allows for highly targeted marketing messages and personalized interactions, significantly improving the overall customer experience. These platforms facilitate real-time sentiment analysis and predictive analytics, enabling proactive improvements in customer satisfaction.

Customer Experience 366

Customer Experience Social Media Predictive Analytics Machine Learning 366

ECXO

JUNE 23, 2024

Transforming a standard customer service team into a highly efficient customer success team requires several essential steps. Firstly, it’s crucial to assess your current customer service processes and identify areas that can be improved to align with the customer success approach.

CX 358

CX Customer Satisfaction Innovation Education 358

SurveySensum

OCTOBER 17, 2024

73% of consumers across the globe expect companies to understand their unique expectations and needs — Customer Feedback Analytics is the key to it! This is where customer feedback analytics solutions come in. It helps you decode the true potential of customer data and open up new growth avenues.

Customer Feedback 52

Customer Feedback Text Analytics Social Media Artificial Intelligence 52

ECXO

APRIL 10, 2024

Similarly, in customer experience, a customer can behave both as an individual “particle” and as part of a collective “wave” As individual “particles”, customers have unique, personal experiences with a business. This concept can be applied to customer experience as well.

CX 334

CX Customer Experience Social Media Sentiment Analysis 334

Experience Investigators

NOVEMBER 16, 2021

A customer experience leader’s role is often tied to collecting, analyzing and acting upon customer feedback. Many leaders are tasked with developing customer feedback programs, including how and when to send surveys, where to insert feedback tools like kiosks or chatbots, and how to report on the feedback once it’s gathered.

Customer Feedback 133

Customer Feedback Net Promoter Score Close the Loop Customer Journey Map 133

InteractionMetrics

NOVEMBER 21, 2024

Improving customer service is more crucial than ever in 2024. Research shows that customers are 2.4 This blog will explore how to improve customer service, common pitfalls to avoid, and metrics that ensure your efforts are on the right track. Are customers noticing the changes?

Customer Service 52

Customer Service Mystery Shopping Net Promoter Score Customer Journey Map 52

ECXO

JULY 26, 2023

Our focus in this article is on leveraging real-time customer data to provide richer, meaningful end-to-end customer experiences at every touchpoint. — Before going any further, thank you Corinna Klaes for your invaluable feedback. Also use real-time status updates for services / complaints.

Predictive Analytics 296

Predictive Analytics Education CX Touchpoint 296

ECXO

OCTOBER 7, 2024

Whether it’s harnessing the power of data analytics for deeper insights or implementing cutting-edge technologies to elevate interactions, your role is to redefine what exceptional customer service means. You inspire your team to embrace a customer-centric mindset, equipping them with the tools and knowledge to excel.

Customer Experience 373

Customer Experience CX Innovation Artificial Intelligence 373

Win the Customer

NOVEMBER 29, 2024

Customer Journey Mapping is a visual representation of the steps a customer takes to achieve a goal, from initial awareness to post-purchase satisfaction. It involves mapping out every touchpoint a customer encounters, both online and offline. Usage: How do customers use your product or service?

Customer Journey Map 59

Customer Journey Map Social Media Touchpoint Customer Satisfaction 59

Retently

MARCH 11, 2025

That means a CX Manager isnt just responsible for handling customer concerns; theyre shaping how customers feel about the brand, turning one-time buyers into lifelong fans. Morning Routine: Customer Feedback First Most days start with one thing: checking customer feedback. Lets take a closer look!

CX 115

CX Customer Experience Net Promoter Score NPS 115

Lumoa

JANUARY 7, 2021

In reality, there are several customer touchpoints along the customer journey where you can (and should!) measure the customer experience, and each requires a slightly different approach. Different surveys help you measure the experience appropriately at all customer journey touchpoints, and there is no one-size-fits-all.

Touchpoint 78

Touchpoint Customer Journey Map Social Media Text Analytics 78

Lumoa

FEBRUARY 9, 2023

Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases, follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Net Promoter Score 167

Net Promoter Score Customer Experience B2C Social Media 167

Retently

JULY 8, 2024

It requires robust data management systems and analytical tools to ensure you can effectively interpret and act on the feedback. Let’s explore interval-based NPS campaigns, which offer a more structured and manageable approach to collecting customer feedback. Here’s the alternative they offer: 3.

Touchpoint 78

Touchpoint NPS Net Promoter Score Actionable Insights 78

Retently

OCTOBER 11, 2024

EvaluAgent Final Thoughts: Choosing the Right QA Tool When customer interactions lack consistency and quality, it can lead to dissatisfaction, lost loyalty, and even negative reviews. The challenge lies in ensuring that every touchpoint across all channels meets the high standards your customers expect.

Retail 134

Retail Scorecard Sentiment Analysis Customer Service 134

ECXO

MAY 16, 2024

The customer-centric leader highly values employees’ insights about customers For successful CX work, it is imperative to systematically understand our customers. It is of great importance to reflect on how we currently handle feedback from our teams. An organization cannot choose to have a customer journey.

Touchpoint 207

Touchpoint Customer Journey Map Education CX 207

Lumoa

JANUARY 31, 2023

Customer experience management brings discipline to this somewhat vague and soft area: by establishing a systematic process for collecting, analyzing, and acting on customer feedback, you’ll be able to improve customer experience altogether. In This Article: Why do you need Customer Experience Management?

Customer Experience 165

Customer Experience NPS Touchpoint Close the Loop 165

SurveySensum

OCTOBER 29, 2024

It’s no secret that your contact center is the first line of defense with your customers – making it the most important touchpoint in the customer journey. Also, 88% of customers say that a good customer service experience is what makes them more likely to make another purchase from the brand.

Contact Center 52

Contact Center Text Analytics Sentiment Analysis Machine Learning 52

Retently

FEBRUARY 9, 2024

Creating an insightful customer feedback questionnaire can seem daunting. Dive into the steps for effective questionnaire design, crucial areas for feedback, and tactics for maximizing the valuable data you collect without the fluff. What questions do you include to not only garner responses but also drive your business forward?

Customer Feedback 93

Customer Feedback Net Promoter Score Customer Satisfaction NPS 93

Retently

MARCH 18, 2024

Through carefully crafted service survey questions, businesses can glean insights into customer sentiment, measure the impact of their customer service team, and understand the shades of customer satisfaction and loyalty. Whether through a simple “How satisfied were you with our service?”

Customer Service 120

Customer Service Net Promoter Score NPS Customer Satisfaction 120

Aquire

OCTOBER 5, 2021

Digital customer service is the present and future for many companies — even traditional brick and mortar businesses have started servicing customers online. Customers use multiple channels (more and more as time passes) and go through complex digital buying journeys. What is digital customer service?

Customer Service 105

Customer Service Omnichannel Social Media Social Listening 105

C3Centricity

NOVEMBER 12, 2024

How do our customers define a positive experience, and how does that align with our approach? Encouraging leaders to establish and communicate this definition creates a foundation for a company-wide culture that actively listens and adapts to customer feedback. Source: Retail Dive.

Touchpoint 62

Touchpoint Retail Customer Loyalty Customer Relationship 62

Lumoa

OCTOBER 15, 2023

How often should you collect customer feedback? There is more and more discussion about this question, especially now living in an era where customer feedback is louder than ever. It’s clear that overwhelming customers with frequent, long surveys aren’t a practical strategy.

Customer Feedback 78

Customer Feedback Text Analytics Hospitality Hospitality 78

Intercom, Inc.

OCTOBER 22, 2020

Today’s customers expect a more human experience from companies to fulfill their needs with speed and ease. According to Nate Brown , the companies that move from reactive customer service to a more holistic, proactive customer experience (CX) approach will be the ones that ultimately survive and thrive.

CX 218

CX Voice of the Customer Close the Loop Sentiment Analysis 218

Lumoa

FEBRUARY 20, 2018

Customer experience management brings discipline to this somewhat vague and soft area: by establishing a systematic process for collecting, analyzing and acting on the customer feedback, you’ll be able to start taking the customer experience in control. Why do you need Customer Experience Management?

Customer Experience 141

Customer Experience NPS Touchpoint Net Promoter Score 141