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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Will it require significant engineering hours or new infrastructure? Challenges : Evaluating feasibility involves input from product teams, designers, R&D, engineers, and operations. What may seem simple to a customer often has hidden complexities that make it unworkable or too costly to implement.

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Take the example of Cisco , which created a centralized CX team that coordinates efforts between engineering, sales, and customer support to manage complex B2B relationships. This level of alignment allows each department to work toward the shared goal of enhancing CX without duplicating efforts or missing critical details.

CX 518
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Customer Service + AI = Customer Success 3.0

ECXO

Furthermore, AI enables organizations to gather and analyze customer feedback at scale. Sentiment analysis algorithms can process vast amounts of customer feedback from multiple sources, such as social media platforms, online reviews, and surveys. This level of personalization keeps users engaged and reduces churn.

AI 207
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Built for You: How customer feedback informs what we ship

Intercom, Inc.

Which is why customer feedback is a big deal to all of our teams – it’s really integral to what we do and how we build. So If you’ve ever asked yourself – how does my feedback add up to the features and updates that we build? Maria Gutierrez – Senior Director of Engineering.

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Growth vs. Customer Experience: A Dilemma?

ECXO

But meeting these expectations effectively requires companies to truly listen to their customersa fundamental pillar of excellent customer experience. 153 Listening to Customers: The Foundation of CX and Growth At the heart of exceptional CX lies the ability to listen and act on customer feedback.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leadership also needs to model the change talking about customers consistently, celebrating customer-focused wins, and incorporating customer impact into decision-making criteria. These are opportunities where exceptional experience can strongly influence a customers loyalty and spend.

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𝐒𝐲𝐧𝐭𝐡𝐞𝐭𝐢𝐜 𝐫𝐞𝐬𝐩𝐨𝐧𝐝𝐞𝐧𝐭𝐬: 𝐀 𝐖𝐚𝐜𝐤𝐲 𝐖𝐚𝐯𝐢𝐧𝐠 𝐌𝐚𝐧 𝐨𝐟 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡.

Futurelab

To be frank, I think their main user base will be those who do not research customers at the moment. Maybe the idea that feedback can be good can land in some diehard engineer mind better, if the feedback is from the bot?