Waypoint Group

SEPTEMBER 2, 2015

Customer Journey Mapping has become a popular tool in the CX space and it’s a great starting point for understanding how your customers flow through the different touchpoints of your company. How the relationship is affected at each touchpoint. How/Where value is realized within the journey.

Customer Journey Map 60

Customer Journey Map B2B B2C Touchpoint 60

Experience Investigators

JANUARY 7, 2025

Your CX strategy should reflect where your organization currently stands with its customer experience and define a clear vision for where you can go next. A well-defined CX strategy can help you drive tangible business outcomes: Greater customer retention, a stronger brand reputation, and faster revenue generation.

Customer Experience 52

Customer Experience Customer Journey Map Touchpoint CX 52

Experience Investigators

SEPTEMBER 16, 2024

Customers have distinct preferences for how they interact with your organization, making it tricky to know the best places to focus your customer experience efforts. When it comes to building those customer journey maps… well, some things are easier said than done. What is a Customer Journey Map?

Customer Journey Map 59

Customer Journey Map CX Artificial Intelligence Start-ups 59

Experience Investigators

DECEMBER 10, 2024

Customer experience management, or CXM, is the process of understanding and managing your customers interactions with your brand to create positive experiences at every touchpoint. Defining What Customer Experience ROI Looks Like There are countless ways to show the value of your CX efforts.

CX 52

CX Customer Experience Touchpoint CXM 52

Totango

FEBRUARY 23, 2022

Your SaaS customer journey map lays out optimized outcomes that lead to customer renewals, upsells, and referrals. Here, we’ll show you how to create your path to customer success. First, we’ll define what a SaaS customer journey is, break it down into stages, and explain why mapping it out is important.

Customer Journey Map 117

Customer Journey Map Touchpoint Start-ups Social Media 117

Lumoa

FEBRUARY 9, 2023

It involves measuring customer effort on customer service interactions, such as the number of customer emails received, the length of customer wait times, and the number of customer complaints. The journey includes all the touch points and engagements that an individual has with a brand.

Net Promoter Score 167

Net Promoter Score Customer Experience B2C Social Media 167

ClearAction

NOVEMBER 14, 2017

Customer Experience ROI Opportunities on B2B Touchpoints Lynn Hunsaker. Are you accelerating repurchases through your customer experience touch-points with industrial customers? One of the keys to success in doing this is to demonstrate humility and a desire for ongoing alignment with the customer.

Touchpoint 59

Touchpoint B2B Customer Experience Customer Journey Map 59

Zendesk

FEBRUARY 10, 2022

In the Zendesk Customer Experience Trends Report 2022 , over 90 percent of respondents said they’d spend more money with businesses that offer streamlined experiences. And customers who describe a company’s CX as “good” are 37 percent more likely to recommend it to others. What is customer experience optimization?

Customer Experience 98

Customer Experience Unstructured Data Customer Journey Map Net Promoter Score 98

Taylor Reach Group

MARCH 10, 2020

You can also obtain a CCXP (Certified Customer Experience Professional) certification, which recognizes professional credentials and expertise in this area. Companies are looking at customer insight, customer journey mapping, CSAT, customer acquisition, data analytics, culture and brand.

Customer Experience 123

Customer Experience Customer Journey Map Customer Retention NPS 123

Customer Bliss

SEPTEMBER 13, 2018

In my recent vlog, Jeanne’s Daily Dose…Of Reality , I discuss the importance of customer journey mapping and how you can use it to break down silos and unite your leadership team. An apology/win-back journey allows the team to look more deeply into The Nature’s Bounty inventory and supply chain.

Customer Journey Map 71

Customer Journey Map Customer Retention CX Transformation Customer Feedback 71

SurveySensum

DECEMBER 30, 2024

CustomerGauge has been specifically built to cater to B2B and handle complex, multi-touchpoint journeys and various account sizes. Built from the ground up around the Accounts Experience methodology, CustomerGauge offers B2B brands guidance for customer surveying and revenue growth, among other things. What is CustomerGauge?

Sentiment Analysis 52

Sentiment Analysis Machine Learning NPS B2B 52

SurveySensum

AUGUST 19, 2024

This is one of the customer touchpoint examples where the brand engaged with Mike to remind and or understand why he abandoned the cart. This interaction at this touchpoint in Mike’s customer journey prompted him to become a customer from just a mere visitor. What are Customer Touchpoints?

Touchpoint 52

Touchpoint Social Media Invoicing Text Analytics 52

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. The journey includes all the touch points and engagements that an individual has with a brand. For more information, check " What is the customer journey and why does it matter to your business " by SurveyMonkey.

Net Promoter Score 107

Net Promoter Score Customer Experience CEM B2C 107

Totango

NOVEMBER 5, 2021

If you think of it in terms of building a house: that team designs the house; I’m the general contractor so my team and I help build the house, and then the CSMs are the ones who are actually living in the house and managing the relationships with the customers. Can you share more about your touchpoints for Tier Two at a high level?

Customer Journey Map 115

Customer Journey Map Touchpoint Start-ups Engineering 115

Totango

MAY 6, 2022

Different customer health metrics can be selected and combined to create a customer health index. Some of the most common KPIs incorporated into customer scoring systems include: Engagement : What was the customer’s last touchpoint with your product? How to Improve Customer Health Score.

Invoicing 124

Invoicing Customer Journey Map Customer Satisfaction Customer Relationship 124

SurveySensum

FEBRUARY 13, 2025

NPS is a critical business KPI that tells you how likely your customer is to recommend your product or service to others. It is the key predictor for gauging and improving customer retention and loyalty. Are you capturing feedback at all the relevant touchpoints/customer interactions handled by multiple teams?

Net Promoter Score 52

Net Promoter Score NPS Close the Loop Sentiment Analysis 52

Beyond Philosophy

OCTOBER 15, 2022

It looks at the typical customer journey touchpoints and how much value do each of those drive. Also, Dobrev examines where emotions and customer relationships affect the outcome, and how much value those provide. In the book, Dobrev shares research about AI.

Artificial Intelligence 78

Artificial Intelligence Customer Journey Map AI Touchpoint 78

Experience Investigators

MARCH 7, 2023

First Call Resolution (FCR) – This measures the percentage of customer issues that are resolved on the first call. A high FCR indicates that customers are getting their issues resolved quickly and efficiently, which can improve customer satisfaction and reduce call volume.

Net Promoter Score 98

Net Promoter Score Touchpoint NPS Customer Satisfaction 98

Totango

NOVEMBER 5, 2021

If you think of it in terms of building a house: that team designs the house; I’m the general contractor so my team and I help build the house, and then the CSMs are the ones who are actually living in the house and managing the relationships with the customers. Can you share more about your touchpoints for Tier Two at a high level?

Customer Journey Map 91

Customer Journey Map Touchpoint Start-ups Engineering 91

PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) has become an essential cornerstone of modern business strategy. It helps you improve customer retention rates, efficiently focus on your highest-impact customers, and continually improve your services. But what is customer experience? What is customer experience?

CX 71

CX Net Promoter Score Customer Experience Touchpoint 71

1 to 1

APRIL 10, 2025

Example: If your companys business strategy is to expand into new markets , your CX vision might focus on creating a seamless onboarding experience for new customers in different geographies. reducing churn by 15%, improving customer retention by 10% , increasing customer effort score (CES) by 25% ).

B2B 26

B2B CX CX Transformation Net Promoter Score 26

CX Journey

DECEMBER 30, 2014

Understanding the customer includes listening, creating a customer journey map, and using other tools that will help you understand who they are, what their needs are, what jobs they are trying to do, what their painpoints are, and how you fit together.

Customer Experience 66

Customer Experience Touchpoint Customer Journey Map Customer Acquisition 66

Lumoa

FEBRUARY 2, 2023

There are now multiple touchpoints for your customers–websites, apps, and newsletters in addition to your physical space (and they may never even set foot in your store!). Because of this complexity, the retail customer journey must be consistent across all touchpoints (websites, apps, physical space, etc.).

Retail 88

Retail Net Promoter Score Customer Experience CX 88

Shep Hyken

OCTOBER 6, 2022

Well, again, my observations show that pretty much every team tasked with improving the customer experience and driving more sales and customer retention is doing some form of journey mapping. And they should as it’s probably the cheapest and simple way of finding opportunities to improve the customer experience.

Predictive Analytics 65

Predictive Analytics Customer Journey Map Touchpoint Customer Relationship 65

SurveySensum

OCTOBER 2, 2024

Scope of Use Actively used by marketing, support, and product teams; across the entire customer journey. Used by sales, marketing, and customer service teams. Tools/Components Uses tools like customer journey mapping, feedback collection, and text analytics.

Customer Relationship Management 52

Customer Relationship Management Customer Experience Management Customer Relationship CXM 52

Lumoa

MARCH 12, 2023

Typically, information about each customer would be stored only in the tool with which they interact. Having a full view of customers across all touchpoints and from every channel means that you can better understand customer needs, preferences, and behaviors. It gives you a holistic view of your customers.

Customer Experience 78

Customer Experience Customer Journey Map Sentiment Analysis NPS 78

Zendesk

OCTOBER 20, 2023

It also empowers customer service reps with the information they need to provide an exceptional customer experience (CX). Delivering excellent customer service can drive revenue, increase customer retention , stimulate business growth, and improve customer satisfaction.

Customer Service 52

Customer Service Customer Journey Map B2C B2B 52

Zendesk

OCTOBER 20, 2023

In order for businesses to efficiently and systematically achieve the criteria above they should create customer success plans. Customer success plans can boost customer satisfaction , improve customer retention , lead to future sales, create brand advocates , and increase customer lifetime value (CLV) for your business.

Net Promoter Score 52

Net Promoter Score Customer Journey Map Touchpoint Customer Feedback 52

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. The journey includes all the touch points and engagements that an individual has with a brand. For more information, check " What is the customer journey and why does it matter to your business " by SurveyMonkey.

Net Promoter Score 60

Net Promoter Score Customer Experience CEM B2C 60

Ameyo Callversations

MARCH 29, 2022

Subsequently, personalized service improves trust and loyalty towards your brand because of faster response and preferential treatment, resulting in a seamless experience over desired touchpoints. Personalized customer service improves your ROI significantly if implemented appropriately. Apply Customer Journey Mapping.

Customer Service 52

Customer Service Omnichannel Customer Journey Map Touchpoint 52

Totango

NOVEMBER 5, 2021

If you think of it in terms of building a house: that team designs the house; I’m the general contractor so my team and I help build the house, and then the CSMs are the ones who are actually living in the house and managing the relationships with the customers. Can you share more about your touchpoints for Tier Two at a high level?

Customer Journey Map 62

Customer Journey Map Touchpoint Start-ups Engineering 62

Lumoa

JANUARY 19, 2023

Map Your Current Customer Journey To gain a better understanding of how exactly your customers interact with your business, you will need to map out the current customer journey. One way or the other, mapping your customer journey means answering the following questions: Who is the customer?

Net Promoter Score 88

Net Promoter Score Customer Experience NPS Start-ups 88

SurveySensum

SEPTEMBER 26, 2024

Every interaction you have with your customer or potential customer is a chance for you to improve and build a brand rooted in trust, loyalty, and customer-centricity. Every touchpoint in a customer journey is an opportunity to create an experience that isn’t just positive but also convenient and seamless.

Customer Experience 52

Customer Experience Omnichannel AI Touchpoint 52

SurveySensum

JANUARY 12, 2024

The Problem with Generic Feedback: 5 Strategies for Humanizing Customer Feedback: Embrace Active Listening: Go Beyond Numbers: Understand Emotions: Personalize Engagement: Embrace Transparency and Collaboration: Humanize Your Communication: Tips to Help you Create Personalized Engagement with your Customers.

Customer Feedback 52

Customer Feedback Customer Journey Map Social Media Sentiment Analysis 52

Totango

MARCH 2, 2021

In this blog, we’ll look at how the customer journey has been reconceived around the image of a flywheel that integrates both the pre-sales and post-sales steps in the process. Mapping the Stages of Today’s Customer Journey. Make Each of Your Customer Journey Stages Count.

Net Promoter Score 63

Net Promoter Score Sales Customer Journey Map Customer Retention 63

SurveySensum

FEBRUARY 20, 2024

Here’s a roadmap to help you get there: Gather Feedback : Gather feedback on a regular basis from your customers on different aspects of your business, but don’t limit yourself to traditional CSAT or NPS surveys. Take advantage of different types of surveys at different touchpoints of the customer journey.

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Omnichannel 52

SurveySensum

FEBRUARY 20, 2024

Here’s a roadmap to help you get there: Gather Feedback : Gather feedback on a regular basis from your customers on different aspects of your business, but don’t limit yourself to traditional CSAT or NPS surveys. Take advantage of different types of surveys at different touchpoints of the customer journey.

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Omnichannel 52