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Why Uncertainty Can Destroy Your Customer Experience

Beyond Philosophy

My colleague Professor Ryan Hamilton of Emory University and my co-author and co-host for The Intuitive Customer used to be afraid of shark attacks. It seems reasonable until you learn he lived in Ohio. So, what does that mean for your Customer Experience? It makes us feel safe and prepared.

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The Secret to Customer Retention

CX Journey

Want to know the secret to customer retention? I grew up on a farm in Ohio and, as a young girl, had many horses over the years. customer experience customer loyalty customer retention' Image courtesy of featureset I originally wrote today''s post for InsideCXM. It appeared on the site on September 15, 2014.

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Where Do Your Employees Fall in Order of Importance?

CX Journey

The Ohio Manufacturing Institute recognizes five major stakeholders in organizations. In order of importance they are: customers, owners, managers, employees, and community. Without products, and customers who buy them, there is no company. -Ian But that's not the topic of this post. Fred Reichheld You don't build a business.