article thumbnail

What is customer relationship management (CRM)?

CX Network

We explain the strategies, processes and tech associated with customer relationship management

article thumbnail

The Customer Relationship Management Evolution in 2022

Customer Think

There are a lot ways the Customer Relationship Management software market continues to evolve. But from my vantage point I find the most telling evidence of CRM maturity to be based on who benefits. And over three decades I have observed a clear patter.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Refreshing Thoughts on Social Customer Relationship Management

Win the Customer

Customer relationship management systems are now merging with social media capabilities enabling organizations to build stronger relationship with customers. Your internal communication and operations must be appropriate or you take huge risk to expose negative elements to your customers.

article thumbnail

How to build better customer relationships by following up

Inside Customer Service

It's hard to keep an important customer top of mind when you serve hundreds of other people during the week. There are a few places you can do this: A customer relationship management (CRM) system. A project management system. Setting a reminder is one easy way to do it. Your calendar.

article thumbnail

B2B Customer Success and Customer Relationship Management

TeamSupport

Customer Relationship Management (CRM) can have many different definitions, and can sometimes cause confusion. Does CRM include correspondence before a company becomes a customer, such as sales and marketing? Should CRM extend to all areas of a business, including internal IT teams who don’t interact with customers?

article thumbnail

B2B Customer Success and Customer Relationship Management

TeamSupport

Customer Relationship Management (CRM) can have many different definitions, and can sometimes cause confusion. Does CRM include correspondence before a company becomes a customer, such as sales and marketing? Should CRM extend to all areas of a business, including internal IT teams who don’t interact with customers?

article thumbnail

The Value of Customer Relationship Management: An Interview With Dawn Mergenthaler

Heart of the Customer

She’s well-known for partnering cross-functionally to improve the customer’s communication experience across an organization, ultimately working to improve […]. The post The Value of Customer Relationship Management: An Interview With Dawn Mergenthaler appeared first on Heart of the Customer.