Customer Relationship Customer Retention Direct Marketing 
Zendesk
JUNE 3, 2022
But the work to grow your customer base doesn’t stop, even after multiple rounds of funding and an established foothold in the market. Startups know better than anyone that maintaining strong customer relationships drives growth through all stages of the business. How to grow your customer base.
Customer Bliss
AUGUST 3, 2018
“A very small increase in customer retention can yield a huge impact on profitability.” How Net Promoter Companies Thrive in a Customer-Driven World. Rob Markey is a partner at Bain & Company and leads the customer strategy and marketing practice.
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