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Machine Learning (ML) Uses algorithms to analyze data, identify patterns, and improve performance or make predictions without being explicitly programmed. They want to provide omnichannel support to their customers without sacrificing on service quality.
However, high-performing CRM platforms now feature AI technology and automated data acquisition to improve their capabilities, accelerate CX efforts, and eliminate manual dataentry. Looking into the (near) future, CRM systems may feature data that users have never logged in. How AI and ML Change Companies’ Data Strategy?
Simply put, guided selling is the process of analyzing current and historical sales trends with the help of customerdata and tailoring product recommendations to accelerate conversion rates. According to Gartner , 75% of B2B sales will be managed through AI and ML-driven selling solutions. ML also plays a role here.
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