Customer Retention, Key Driver Analysis and Unstructured Data

Top 5 Text Analytics Tools: Features, Benefits, and Use Cases

SurveySensum

FEBRUARY 17, 2025

In simple terms, text analytics tools leverage machine learning, NLP, and other AI capabilities to break down unstructured data from customer feedback, online reviews, customer support chat, etc. It is widely used in academic research, social sciences, market research, and business intelligence to process text-based data.

Text Analytics

Text Analytics Sentiment Analysis Social Media Machine Learning

Why Voice of Customer Matters (& How To Do It Right)

SurveySensum

APRIL 28, 2025

Customer Satisfaction Score: Gauges satisfaction with specific interactions. Customer Effort Score: Measures how easy it is for customers to get support or resolve issues. Churn rate : Tracks customer retention. Leverage AI-powered analytics to uncover deeper insights from structured and unstructured data.

VOC

VOC Social Media Voice of the Customer Net Promoter Score

Tech Customer Success

Top 5 Text Analytics Tools: Features, Benefits, and Use Cases

Why Voice of Customer Matters (& How To Do It Right)

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