article thumbnail

Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

By embracing a more nuanced approach, organizations can gain a comprehensive understanding of customer sentiment, facilitating more informed decision-making and enhancing overall customer satisfaction. ”—offers a narrow and momentary transactional perspective on customer sentiment.

NPS 461
article thumbnail

AI and ML are Taking Digital Marketing to the Next Level

C3Centricity

Before summarising what I presented, I’d like to share some of the ideas and takeaways that I discovered about digital marketing and the impact of AI (artificial intelligence) and ML (machine learning). Anything that moves us toward increased customer satisfaction from our digital marketing efforts is great.

ML 88
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Announcing powerful new Intercom reporting features: conversation topics and custom reports

Intercom, Inc.

This ML-driven feature analyses thousand of customer conversations to identify new and emerging contexts in which existing topics are being discussed. Use the “Show customer satisfaction” view to generate a color-coded summary of customer satisfaction rates by topic. No problem.

ML 243
article thumbnail

How AI and Omnichannel Support Elevate Customer Service in Call Center

Hodusoft

AI has revolutionized the way businesses interact with customers. It streamlines operations, improves response times, and personalizes experiences, leading to increased customer satisfaction and loyalty. The relevance of AI in customer service lies in its ability to manage large volumes of inquiries efficiently and effectively.

article thumbnail

Ask the Expert: Your Topic Modeling and Machine Learning Questions Answered

Callminer

Is topic modeling supervised machine learning (ML)? We have built a powerful set of tools that can build unsupervised ML topics, but as you know any unsupervised still needs some human intervention, just not in creation. We use this technique in the initial exploring phase to find what the common topics in the data.

article thumbnail

Wootric’s Deepa Subramanian on measuring the voice of the customer

Intercom, Inc.

So what started as an in-app Net Promoter Score (NPS) service is now a framework around very rigorous customer experience metrics, customer effort scores and customer satisfaction (CSAT). That’s what I mean by customer-led. Paige: What advice do you have product teams working on ML? Deepa: It was chaos!

article thumbnail

How Artificial Intelligence (AI) is Benefiting Customer and Employee Satisfaction

The DiJulius Group

AI and the Customer Experience, Part 1 AI and Machine Learning (ML) are not only here, but if it’s not already a major part of your business strategy moving forward, you may be in danger of becoming the next Kodak. According to an article in Craving Tech, organizations that have integrated this new technology into.