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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Originally posted at [link] Introduction In the realm of business-to-business (B2B) interactions, customer experience (CX) is often approached through standardized frameworks and prescriptive methodologies, frequently rooted in models from major industry analysts like Gartner, Forrester, and others.

CX 433
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Life science and CX: The impact of customer service

Zendesk

Professionals in the biotechnology, pharmaceutical, and medical technology industries want to access customer support that’s knowledgeable, responsive, and accurate—just like anyone else. To grow and retain customers, companies in the life science industry need to create a customer service experience that meets those expectations.

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This is our time for a Patient CARE Revolution!

Bill Quiseng

These “Profits over People” traditionalists care about their hospital’s labor, research, and equipment costs, Medicare reimbursements, pharmaceutical companies’ payments in cash and in-kind gifts, and their patients’ payments more than they do their patients. Well, no more! Vive la revolution!

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10 ways commodity businesses can use fantastic CX to become unique again

Steven Van Belleghem

Because customers really do notice when brands really try to help or just want to sell. Providing superior customer service could for example make a great difference. Energy providers have a notorious reputation for bad service, for instance. You would immediately choose for that one, right? Be highly accessible.

CX 120
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Whats the Key to a Strong CX Foundation? Be Obsessed with Your Customers

Customer Bliss

Tamar Cohen , Head of US Customer Experience for Zoetis , a leader in animal health services, shares how she led the leadership team in building the company’s CX platform and organization from the grounds up. “ How can we do better for our customer? Tactics to Transform and Build Customer Experience.

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What we can learn about e-commerce “twins” Amazon and Alibaba about CX

Steven Van Belleghem

Over the years, it has for instance entered movie streaming, healthcare, pharmaceutics, grocery shopping, logistics and other sectors. That’s why Amazon is truly becoming a whole network of organizations and brands in order to have as much influence in the day to day life of people as possible.

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Avoid these 3 generative AI pitfalls—and what to do instead, according to IT leaders

Zendesk

Even beyond technology, generative AI is asserting itself in finance, pharmaceuticals, and art. While some applications are obvious—customer service chatbots, for example—other use cases are more creative or abstract. Read more: Here’s how customer service teams are actually using AI 2.

AI 52