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S@*#!$%: The One Word to Scrub from Your Email Subject Lines for Surveys

InteractionMetrics

If companies send multiple surveys at every step of the customer interaction, it gives customers the impression that no one on the other end reads their replies. Since AI has automated so much of CX, that may be true. But the onslaught of surveys emphasizes how impersonal they’ve become. Get in touch !

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How General Motors is Embedding Customer Experience, with Dave Mingle – CB013

Customer Bliss

In this position, he formed and chaired the organization’s Customer Experience Program Management Office, which coordinated and provided governance for customer-related activities across all of Nissan’s business functions. Year 1 at GM to Dave was about setting up the strategy: what is customer experience? Why does it matter?