InteractionMetrics

JUNE 16, 2016

Unstructured data presents a goldmine of information, but mining that gold is no easy task—it requires coding with detailed text analysis. To be clear, unstructured data includes customer survey text comments, customer service calls, emails, chats, reviews, and other narrative sources of information.

Unstructured Data 40

Unstructured Data Data Mining Voice of the Customer Customer Survey 40

ClearAction

JANUARY 14, 2015

Indeed, B2B is late to the party in adopting technologies for predictive analytics, data mining, social collaboration and user-generated content; about one in four B2B firms is using such technologies. Presentation of customer survey results to all employees. Calculation of customer lifetime value.

Customer Experience Management 97

Customer Experience Management CXM Customer Experience B2B 97

ClearAction

DECEMBER 12, 2017

Customer Centric Service Design Lynn Hunsaker. Imagine the power of pictorially summarizing your customer survey results so that stakeholders can understand possible customer experience improvements within 10 minutes! 3) How will the solution work for the customer? 2) What is going to be built?

Data Mining 54

Data Mining Customer Feedback Innovation Customer Satisfaction 54

ClearAction

JULY 11, 2023

Your AI/ML/big data is grossly incomplete without mining Customer Service calls. Use voice mining and data mining to track defection turnaround. Tie the value of each customer to this turnaround. This tells you how much value was rescued by Customer Service.

Customer Service 48

Customer Service Data Mining Non-Profits CXM 48

CX Journey

DECEMBER 10, 2015

(Accurate data, to be more specific.) Qualitative research is a great way to start getting to know your customers. You can start to gather this data through the use of customer surveys, telephone interviews, in-person interviews, and focus groups.

Data Mining 45

Data Mining Customer Journey Map Entertainment Social Media 45