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Digital CX Transformation in 2022

Execs In The Know

Digital transformation has been an ongoing subject for over 30 years. But in the last few years, this transformation has become much more focused on specific aspects of the business. These main areas include technology integrations, operational efficiencies, workforce optimizations and customer experience.

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The road to customer centricity – where to begin?

ECXO

Who is responsible and accountable for CX? Leading by example – Ericsson and DHL These steps above are crucial to make a success of your CX transformation. The European Customer Experience Organization (ECXO) understands the complexities of CX transformation and is here to help. Take Ericsson, for example.

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The Future of Customer Experience for B2B Companies

Lumoa

B2C customer experiences have set the tone of CX transformation. What is the main challenge for you in customer experience management? All the people, who receive advanced personalized customer treatment, come to work and. very often experience the same old "traditional" system. Customer Experience is the new black.

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Winning the #CX Dating Game

CX Journey

To win The CX Dating Game, therefore, you''re going to need to be able to answer the following questions: Where else are my customers spending their wallet for the main categories I compete in? Knowing what drives spend toward the SOW winner becomes the Ultimate Answer that then guides your CX transformation strategies.

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Digital Transformation and its impact on Customer Experience

SurveySensum

Due to the COVID outbreak, digital transformation that was forecasted to happen in the next 5 years took place in just one, says Freshworks. . Which is why Digital CX Transformation is required. The businesses that were in the digital CX transformation phase have fast-forwarded their progress.

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Customer experience, whose business is it?

Lumoa

Surprisingly, only 29% of companies involve business development department into customer experience activities (for some reason, more companies involve IT department into CX transformation rather than business development). Huge amount of CX professionals have stated a lack of resources one of the main challenges in the upcoming year.

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4 Steps to Assessing the CX Work That Needs to Be Done at a Young Company

Customer Bliss

As a CCO at a startup, how do you assess the work that needs to be done to begin the CX transformation? In today’s episode, we’re revisiting conversations with two CCOs who have implemented CX programs from the ground up: Chelsie Rae Lee of SnackNation and Allison Pickens of Gainsight.

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