4 Tips For Scaling Customer Experience In B2B
Gainsight
SEPTEMBER 5, 2019
Four out of five B2B companies expect to compete based on CX alone. It should come at no surprise that compared to B2C, B2B lags in customer experience (CX). That’s because B2C CX is typically reactive. You capture direct customer feedback and respond when they are upset or leverage it when they’re happy.
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