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A History of Brand and Customer Experience (Part 1 of 2)

PeopleMetrics

Historically speaking, customer experience (CX) is centered on the interactions between companies and their customers. In essence, CX is based on the feelings that arise once customers engage with your products, services, and channels. CX was the walk, or the ultimate proof of the company’s value to customers. .

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10 brands that have built awesome experiences in the metaverse

Steven Van Belleghem

In the first half of 2021, customers could visit Nike’s flagship store ‘House of Innovation’ in New York and engage in interactive and fun activities in a virtual recreation of Smith Rock State Park in Oregon through their mobile phones and other virtual and augmenting tools. What are your favorite metaverse marketing and CX projects?

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Elevating Tradition: Innovating Customer Experience in Established Businesses

Win the Customer

It involves providing a consistent and integrated experience across various channels – be it in-store, online, social media, or mobile. Personalization: The Cornerstone of Modern CX 1. For traditional businesses, this means bridging the gap between physical and digital realms to meet customers where they are.