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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Does your technology stack support the requested feature? Technical Limitations Sometimes, a feature request is not feasible with the existing technology stack or product architecture. Introducing features without considering these risks can lead to significant legal and operational issues.

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2020 Customer Experience: 20 Wishes

ClearAction

It’s a new decade that will be characterized differently by social, economic, technology, legal and competitive forces. Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc.

CXM 120
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State of Business-to-Business Customer Experience Management

ClearAction

How relevant are the trendiest customer experience management (CXM) practices in business-to-business (B2B) companies? In our four-year study of B2B CXM , 91% of participating firms said they sell B2B products and services through a dedicated sales force 1 , with a typical sales cycle ranging from three to twelve months.

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2020s Customer Value: 20 Wishes

ClearAction

It’s a new decade that will be characterized differently by social, economic, technology, legal and competitive forces. Customer experience management (CXM) was developed in recent decades to increase customer lifetime value. CXM includes customer success, customer care, customer relationship management, etc.

CXM 90
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The Power of CX Experimentation: Turning Insights into Actionable Success

eglobalis

Drawing insights from reliable sources, including past articles on eGlobalis.com, this article delves into the benefits of experimentation for CX programs , covering multiple areas such as omnichannel services, technology, cultural adaptation and design. Robust data governance practices are necessary for legal and ethical compliance.

CX 213
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The Future of Customer Experience Calls Urgently for a Significant Shift

ClearAction

That’s exciting, yet the future of customer experience management (CXM) is calling out for significant shifts beyond the trends and forces in technology, socio-economics and competitive environments. Here’s why: CXM Status Quo. Clearly, the CXM status quo is likely necessary but certainly insufficient.

CXM 63
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Understanding Business-to-Business Customers’ Purchase Decisions

ClearAction

Roles often include project manager, foreman, estimator, purchasing manager, general manager, facilities, IT, legal, and manufacturing. Procurement typically pursues attractive terms, handles the purchase orders and other paperwork, and works with Legal to minimize risk. scientific specifications, and downstream customer concerns.

B2B 59