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The software uses rules, algorithms, AI, and other digital tools to trigger and automate sales functions, including dataentry, document routing, nurture cadences, and so much more. Automated dataentry. This way, reps don’t have to stop what they’re doing and manually input data. Document management.
Zac’s Perspective: “First, Tech is changing the game, but it is customers who are changing the rules of engagement. Sugar Connect scoops up information from emails and calendar entries in both Google and Outlook without the user leaving their activity flow and uses that data to fill SugarCRM with zero effort.
The word opportunity can have a positive or negative connotation, depending on your outlook. Plus, dataentry—when performed by humans—is typically fraught with errors. It reduces the amount of time, effort, and mistakes that are associated with human dataentry. It’s kind of like a board game.
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