Remove E-commerce Remove Text Analytics Remove Unstructured Data
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Unlock Customer Insights with Social Media Text Analytics

SurveySensum

But lets be honest – conversation online is very cluttered and unstructured and making sense of it is a challenge , well only if you are not implementing the right strategy the right way. Social Media Text Analytics. that can easily be AI-Powered Text Analytics Software. What is Social Media Text Analytics?

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Focus on What Matters Most with Key Driver Analysis

SurveySensum

Then, analyze customer feedback with text analytics to find recurring themes. Collect Both Structured And Unstructured Data: Customer data exists in different formats – youve got survey ratings (quantitative), open-ended customer responses (qualitative) and even audio or chatbot transcripts.

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Why Voice of Customer Matters (& How To Do It Right)

SurveySensum

For example, if you run an e-commerce store and customers are abandoning their carts at a high rate. SurveySensums Text Analytics tool groups these mentions into themes like delivery issues, pricing concerns, product praise, or customer support gaps, so you can act fast and improve what matters most! Wrapping Up!

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Lesson #8 Revisited: The Convergence of VoC and Market Research in the Age of AI

PeopleMetrics

Example: An e-commerce company embeds a question about product design preferences into its post-purchase VoC survey. AI analyzes the responses quickly, providing strategic insights that traditionally would have required a separate market research study.

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