Thu.Jun 13, 2024

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How to set expectations with customer service reps

Inside Customer Service

I love the movie, Office Space. It's a comedy set in a soul-sucking office. There's a famous scene where an employee named Peter is scolded for not putting the new cover sheet on his TPS report. It’s hilariously awkward. It also highlights a problem with expectation setting. Bill, Peter’s boss, relied on a memo to set the new cover sheet expectation.

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The Ticket: Unlocking customer service’s strategic potential with AI

Intercom

With AI taking over more manual tasks and freeing teams up to focus on more meaningful work, customer service roles are becoming increasingly strategic. For too long, many businesses have viewed customer service as a cost center. But now, with AI and automation increasingly handling transactional queries, customer service teams are evolving into strategic value drivers with the ability to provide more consultative guidance, deliver key insights, and directly impact customer adoption and retentio

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Digital Marketing Statistics 2023: How Your Strategy Measures Up

NGDATA

Digital marketing has seen substantial growth, with ad spending projected to increase from $522.5 billion in 2021 to $835.2 billion by 2026. Mobile marketing, a significant component, is expected to grow from 13.7% to 16.9% of marketing budgets in the US by 2023. Social media advertising, a key driver, is predicted to double its global spending to $262 billion by 2028.

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A Massive Effect On Decision-Making is the Mood You Are In, Here’s Why A Master Class: Unlocking The Psychology of Customer Experience

BeyondPhilosophy

Learn more about Colin Shaw : Join over 80,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: How you feel in a moment, or your overall mood significantly influences decision-making. Today, we dig into moods and motivational biases that influence experience outcomes. More than one thing happens in a customer experience , from individual heuristics (i.e., shortcuts in our thinking) to biases or other psychological concepts.

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From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical

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You control your customer experience, not AI

Intercom

Fearing a loss of control is a common theme that comes up when we talk to customer service leaders about their AI implementation strategy. Plenty of folks are curious about AI and eager to put it to the test. Many leaders are largely convinced about the efficiency gains it’ll bring, but some don’t trust that an AI Agent can deliver the same quality service that a human can.

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Fast Simon Launches Personalization AI Embeddings to Further Improve Conversion

Customer Think

Personalization AI Embeddings and Sophisticated AI Models Significantly Improve Conversion for Recommendations, Search and Collections on ECommerce Sites

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Movable Ink Expands Da Vinci AI Product Offerings and Introduces Creative IQ, Messaging IQ, and Performance IQ

Customer Think

Curating content for each customer to generate revenue lift and deliver deeper customer relationships

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Experts Say Composable Banking Builds Better Digital Customer Experiences

NGDATA

Composable banking enhances digital customer experiences by utilizing modular components rather than monolithic systems, allowing financial institutions to quickly adapt to market changes and integrate new services seamlessly. This approach improves operational efficiency, customer engagement, and supports innovation. Examples of successful implementation include Varo Bank and MoneyLion, which have leveraged composable banking to offer personalized financial products, demonstrating the practical

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4 golden tickets to capture CX ROI

1 to 1

This article was written as part of a partnership between 1to1 Media and the European Customer Experience Organization. Talk to someone like Lynn Hunsaker and she’ll tell you there’s some 24 metrics to convey the value of the customer experience. She’s dissected and painstakingly diagrammed each one. When all the Venns, funnels, PowerPoints, histograms, flowcharts, and scatter plots are set aside, however, something remarkable becomes evident: While there are two dozen CX ROI metrics to track, c

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Five reasons why identity resolution will replace third-party cookies

NGDATA

With the phase-out of third-party cookies by 2025, marketers are adopting identity resolution, which uses first- and zero-party data to identify users. This method leverages behavioral data for personalized marketing, enhances revenue through targeted follow-ups, boosts mailing list growth, and improves performance marketing by converting anonymous traffic into known users.

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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How to get 2.7mln ‘Mom & Pop’ stores to adopt a new distributive trade platform – Interview with Prashaant Huria of Unilever

Adrian Swinscoe

Today’s interview is with Prashaant Huria, who is the Chief Technology Officer for Unilever’s Digital Distributive Trade business. Prashaant and I connected after he spoke at […] The post How to get 2.7mln ‘Mom & Pop’ stores to adopt a new distributive trade platform – Interview with Prashaant Huria of Unilever first appeared on Adrian Swinscoe.

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The rebrand is dead. Welcome to the age of the brand ‘refresh’

NGDATA

Companies are moving from complete rebrands to brand refreshes to avoid high costs and risks. Minor updates, such as changes in color or typography, are marketed as significant refreshes, helping maintain consumer trust while keeping the brand relevant. This approach is seen as an evolution rather than a drastic change, as illustrated by Tropicana’s costly rebranding failure.

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Unlocking Success in Manufacturing through Customer Experience Trends: Insights from aheadCRM’s Report

SugarCRM

What we'll Cover: Key to Success in the Manufacturing Industries: Insights from the AHEADCRM Report The manufacturing industry is undergoing a significant transformation driven by rapid technological advancements, evolving customer expectations, and emerging customer experience trends. In a collaborative effort to shed light on the evolving dynamics of the manufacturing sector, SugarCRM has partnered with aheadCRM to produce an in-depth report exploring the industry’s latest trends and c

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Legacy banks should utilise digital transformation to stay competitive

NGDATA

Legacy banks are under pressure from digital-first neobanks that offer convenience and modern services. To stay competitive, traditional banks must embrace digital transformation by adopting AI and mobile-first strategies. This shift is crucial to meet evolving customer expectations and capitalize on the growth of digital banking. However, they face challenges like integrating new technologies with legacy systems and high costs.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.