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According to Forrester Research, in 2023, for the second year in a row, the quality of customer experience among U.S. brands declined. In addition, the Average American Customer Satisfaction Index (ACSI) was 77 (a C+ grade) in 2023 and has been hovering in the mid-70s for years. What’s the missing link?
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Some of your Customers are idiots. Hey, full disclosure, that includes me. In fact, in some circles, I’m known as the “LCD,” or least-common denominator. As the joke goes, Z is the dimmest bulb in the group, and as such, if I get something, everybody should be able to understand it.
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Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
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Between the death of the third party cookie and the birth of AI, the face of the internet is getting a major makeover. To keep your business thriving, you’ll need to make some major changes to your marketing strategy.
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