Tue.Apr 30, 2024

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How to harness customer insights in the age of information overload

Callminer

Most companies still grapple with how to effectively collect and use customer data. This blog offers tips for cutting through the noise and use insights to drive meaningful business improvements?

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Use Knowledge Graphs to Improve Experiences Throughout the Customer Journey

Customer Think

AI projects are increasingly running into a brick wall when it comes to getting meaningful, measurable results. The best way to measure impact is to understand what information is needed to support a specific process. One process or lifecycle that is important to all parts of the organization is the customer experience.

AI 114
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Multiple Choice Questions: Go Beyond Yes/No to Measure Customer Satisfaction

Zonka Feedback

Survey responses are invaluable for understanding customer sentiments and improving products or services. But sifting through endless survey responses to make sense of scattered feedback can be overwhelming. That's where multiple-choice questions come in.

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The Bright & Shiny B2B Customer Experience Map

Customer Think

When I sat down to write this, I was reminded of an experience I had. I was on my second call of the week with an executive interested in a B2B customer experience map. This senior exec had a mid-size B2B company and wanted to improve its customer experience.

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Manual Call Reviews? There's a Better Way!

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 If so, this webinar is for you! What was once a common practice in the call center is now a barrier to success. Manual call monitoring is no longer an option if you want to proactively coach your agents to ultimately improve the customer experience using data-driven insights. Join this webinar with Angie Kronlage and April Wiita of Working Solutions to discuss how you can modernize outdated, manual call review processes through the power of autom

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[Experience Action Podcast] Elevating the Event Venue Experience

Experience Investigators

As the lights dim and the curtains part, understanding the intricate ballet of customer experience (CX) takes center stage. Let’s embark on an insightful exploration of CX in the live entertainment industry. In this episode, we tackle the challenge of crafting those electrifying moments that leave audiences craving more and performers feeling right at home.

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Revisiting the role of trust in sales

Customer Think

The latest edition of the International Journal of Sales Transformation focuses on the critical role that trust plays in sales. Here’s my contribution: Trust is an essential foundational element in any sales environment – and it can (and must) take many forms.

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16 Conversation Starters to Bridge the Gap Between Marketing and CX

Customer Think

Marketing in the era of customer experience requires a shift in mindset from transactions to relationships. By placing the customer at the center of their strategies, businesses create memorable experiences that foster loyalty, advocacy, and sustainable growth.

CX 60
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Customer Service Analytics: Understanding the Story Behind the Data

Help Scout

Unlock the potential of your customer service with analytics, and explore data-driven strategies to improve your business operations.

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How to zohotize a global business

Customer Think

IDT started to use Zoho around 7 years ago for its internal startup NRS. The scope was customer care with the objective of enabling the business to respond to quick and effectively to customers.

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CRM 2.0: Leveraging Generative AI for Personalized Customer Experiences

SugarCRM

Recently, generative AI has revolutionized how businesses manage customer relationships with customers. The new era of CRM, where artificial intelligence plays a determinant role, especially in generative models, offers unprecedented opportunities for delivering personalized customer experiences (CX). According to McKinsey & Company , 40 % of respondents say their organizations will increase their investment in AI overall because of advances in gen AI.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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Use Sales Scorecards Because People are Fickle

Customer Think

Brad Bolino provided a link to an Inc Magazine article about the Peter Principle. For their example, the author used salespeople who were promoted to sales managers based on their sales performance, but not because they had any specific skills or capabilities to be effective sales managers. Their sales management performance was poor.

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Using an agile approach to improve outcomes in a website re-design project

Customer Think

For a recent website redesign and development project, we adopted an agile project management approach with 30-day planning phases broken down into weekly sprints. This methodology allowed us to accelerate the design process because we had regular discussions with all members of the team involved.

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Product Marketing Is Always Visual, But What About Customer Service?

Customer Think

When someone asks you to describe ‘product marketing’ what is the first thing that you think of? It will usually be a visual reaction. You will think of how a specific product looks or how it makes you feel. Auto brands know this.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Customer Think

Listen to the podcast: Once upon a time… These four words are the unmistakable beginning of a story, and if there is one thing we humans love, it’s stories. We love them in our news, in our dinner conversations, and even in our commercials. Storytelling is an essential part of communication with customers, too.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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5 mistakes to avoid in Consumer Duty outcomes testing

Customer Think

A lot of people have been asking for advice on how they can get better at monitoring and evidencing Consumer Duty outcomes. It’s top of priority lists as we inch closer to completing the first year of implementation. The mandate from day one has been clear.

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5 Types of Stories Leaders Need to Tell

Customer Think

Premise As I had mentioned in my blog post yesterday, stories are a medium to transmit ideas. As leaders, it is one of our most fundamental responsibilities to transmit ideas to those who follow us. The objective of the transmission of ideas may be different but the best medium remains stories.

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New Adobe research: Generative AI is changing what consumers expect from brands

Customer Think

About a year ago, I spoke to Luc Dammann, President EMEA at Adobe, about some new research that Adobe had just published. The research found that consumers expect even better experiences from brands when economic conditions become more challenging. Now, if you think about it, that makes complete sense.

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How a Software Developing Company Align Projects with Customer Expectations

Customer Think

Meeting customer expectations with the end product is one of the top priorities for scaling and growing a business. A software developing company faces several challenges to bridge the gap between the customer’s vision and the final product. This article discusses how a business can align the project with what its customers want.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Awin Prioritizes Customer Experience Personalization with New Platform Features

Customer Think

New Tools Let Advertisers Achieve Greater Success with More Automation, Deeper Insights, and Publisher Reward Opportunities