Tue.Oct 01, 2024

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Why Silos in 2020’s CX Aren’t Your Real Problem—And What You Should Focus on Instead

eglobalis

Introduction: The Need for a Non-Siloed Organization Silos within an organization have long been a barrier to innovation, efficiency, and customer satisfaction. A siloed structure means that different departments operate in isolation, leading to communication gaps, disjointed strategies, and operational inefficiencies. For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities.

CX 370
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Beyond the Inbox: How AI Enhances Email Marketing’s Relevance and Impact

Customer Think

Despite the emergence of many new and exciting consumer-facing channels over the years, email still sits at the top of the channel food chain for marketers. And while not the most dynamic concept, email marketing – when done right – still has the proven ability to make an impact.

AI 126
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10 steps to ensuring CX data is good enough for AI

CX Network

As AI drives more of a customer’s experience, the data that power it must be accurate, unified and secure.

AI 103
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What all World-Class Customer Experience Brands Have in Common

The DiJulius Group

Most companies have multiple statements—a mission, purpose, and core values. The problem with having numerous statements is that employees can’t keep track of them or remember them. The one statement that all world-class customer experience organizations have in common is they all have a customer experience action statement that they make sure every one of.

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An Introduction to AI in Customer Service

Artificial intelligence (AI) adoption has risen dramatically in the customer service industry over the last few years. But many contact centers have yet to implement AI. In this eBook, we give an introduction to how customer service leaders are using AI to improve their customer experience.

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Product News – August 2024

Lumoa

content Lumoa Product News for August 2024 Hey everyone! Lovely seeing you again, back with more exciting Lumoa updates! We have had a doozy of a month, with lots of features that we think will make Lumoa better for you. Let’s get started! Actionable Insights have been overhauled! We originally offered lots of different Insights types, but we received long term feedback that customers were unsure of the differeneces between the Insights, and when one would be more applicable than the other

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Omnichannel Strategies: Challenges and Building Blocks

Customer Think

I originally wrote today’s post for Sprinklr. It appeared on their site on March 21, 2024. When customers interact with brands, they want (expect) a smooth, seamless, consistent, and personalized experience – via their preferred channel.

More Trending

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How to Join the Personalisation Revolution to Move from Ordinary to Extraordinary

Customer Think

Learn more about Colin Shaw: Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: Personalization is an exciting and developing area for Customer Experiences. On the podcast, we hosted Graham Hill, Ph.D., to talk about it, and I wanted to share […] The post How to Join the Personalisation Revolution to Move from Ordinary to Extraordinary appeared first on Beyond Philosophy.

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[Experience Action Podcast] Small Business CX Advantages

Experience Investigators

Ever wondered how small businesses can outshine their larger counterparts in customer experience? Hear how journey mapping can transform every touchpoint and why eliminating barriers is crucial to delivering a seamless customer experience. Real-life success stories from companies like Zappos and a local pharmacy illustrate the power of proactive customer care and community building in fostering loyalty and setting your small business apart from the rest.

CX 52
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Linking EX to CX: The How and Why

Customer Think

Platitudes and gross simplifications regarding the impact of the Employee Experience on the Customer Experience abound. EX = CX. Happy employees = happy customers. Take care of your employees, and they will take care of your customers. These are pabulum. No one disagrees that customer-facing employees are your CX delivery system.

CX 69
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9 Customer Satisfaction Metrics: What You Should Be Tracking

SurveySensum

Only 23% of customers say they’re “very satisfied” with their experience. Meanwhile, 44% are already open to trying new brands, even if they like the one they’re with. Once they leave, your chances of gaining them back are reduced to a slim 20% to 40%. Good isn’t good enough for customers anymore! So, how do you know if your customers are really happy?

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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Companies are replacing more martech, focused on integrations and APIs, and still expanding their stacks

Customer Think

I have two surveys for you that I think you’ll love. The first is one that I’m asking you to take: a cut-through-the-BS survey on the real ways in which you’re seeing gen AI used in your organization — or not.

AI 59
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[LinkedIn Learning] CX Operations: Developing a Customer-Centric Operating Model

Experience Investigators

Learn the knowledge and tools to transform your customer experience strategy and achieve tangible results to drive business success.

CX 40
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How to Generate Fresh Ideas for Your Email Marketing Campaigns

Customer Think

Image source: Canva free Email marketing is one of the most cost-effective ways to market to your customers and leads. But your performance largely depends on sending emails regularly. The problem is that creative ideas can be scarcer than hen’s teeth when it’s time to send another email. What should you send?

52
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SugarCRM vs Pipedrive: A Complete Comparison

SugarCRM

SugarCRM and Pipedrive are leading customer relationship management (CRM) systems. While each has unique features, both help businesses track customer interactions and leads. SugarCRM streamlines and enhances organizations’ customer relationship management processes. With everything in one place, you can get a comprehensive view of every customer and their behavior.

CRM 26
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The Future of Customer Engagement: How AI is Reshaping Contact Centers

51% of contact center leaders have already integrated AI into customer interactions. Those leveraging AI for conversation analysis are seeing faster resolution times, improved customer satisfaction, and reduced agent burnout. Ready to learn more about how AI is transforming the contact center landscape? Download our full report to discover key trends, implementation strategies, and the most critical KPIs for measuring AI success in contact centers.

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Data Standardization as a Catalyst for Improved Analytics and Strategic Planning

Customer Think

Think of a global business collecting sales data from different regions. Without standardization, this data may appear in different formats as dates, currencies, customer IDs, or product names can vary from one region to another. Such discrepancies make data interpretation difficult, leading to errors in processing and unreliable analytics.

Sales 52
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The Evolution of Data Exchange Software

Customer Think

In the digital age, organizations are inundated with data from a multitude of sources, including internal systems, cloud services, and external partners. To harness the full potential of this data, effective integration and exchange mechanisms are essential.

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Enhancing home services with call tracking tech

Customer Think

When something breaks in your home, be it the furnace or the air conditioner or the garbage disposal, you need a quick solution. Many homeowners immediately reach out to a home services provider with hopes of a fast response. Unfortunately, they often find themselves disappointed at this crucial moment.