Are we being conned with Shrinkflation?
The Customer Service Blog
JANUARY 21, 2024
Over the last few months inflation has come down in the UK. But what does this really mean? Put simply, it means that prices are still rising, but they are rising at a slower rate than they were previously. But that only tells us half the story. For example, what if the month-on-month comparison of prices did not take account of changes to the products themselves?
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