Tue.Jul 02, 2024

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Mastering B2B Marketing: The Power of Case Studies and Whitepapers

Customer Think

In the dynamic world of B2B marketing, creating compelling content that drives engagement and conversions is crucial. Two highly effective content types in this arena are case studies and whitepapers. Both can play pivotal roles in your go-to-market (GTM) and content strategies, helping you educate your audience, build trust, and showcase your expertise.

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Navigate CFPB Rulings, Compliance, and Vehicle Repossessions with IDP

Lightico

With the recent Supreme Court ruling in favor of the Consumer Financial Protection Bureau (CFPB) , it is likely the CFPB will use the wind off the new victory to dig even deeper into financial regulation than before. The auto finance industry in particular, with its high-volume sales, dealership networks, and a highly securable and movable asset, faces mounting challenges, ranging from stringent compliance requirements enforced by the CFPB to the complexities of loan servicing, strict documentat

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What I Learned From Three Ecommerce Unicorns: Getting it Right in the Online Retail Market

Customer Think

From AI to social media, the landscape of ecommerce is changing rapidly. It’s also growing rapidly. The market hit 5.8 trillion USD in 2023 and is predicted to soar to past 8 trillion by 2027.

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Expert’s Insight On Designing Competitive Customer Experiences in Insurance Industry

Hodusoft

Expert’s Insight On Designing Competitive Customer Experiences in Insurance Industry In recent years, the insurance industry has evolved at a great pace. Just like other industries, delivering exceptional customer experiences has become more critical in the insurance sector as well. Recognizing this shift, HoduSoft recently hosted an insightful webinar on “ Designing Competitive Customer Experiences in Insurance.” The event brought together Subject Matter Experts, Mr.

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SaaS Evolution: The Critical Role of Embedded Finance

Speaker: Ian Hillis, SVP of Growth at Payrix and Worldpay for Platforms

Join us for an exclusive webinar hosted by Ian Hillis, SVP of Growth at Payrix and Worldpay for Platforms, where he’ll explore the significant impact of embedded finance on the software industry! This session is designed to provide you with the strategic insights needed to navigate the future of SaaS successfully, all while gaining a deeper understanding of how these trends can enhance your competitive edge, boost revenue, and deepen customer loyalty.

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Unlocking the Power of Accountability in Leadership

Customer Think

As leaders, one of the most crucial skills we must master is accountability. It’s a term that’s often easier said than done, but let’s break it down together – the do’s, the don’ts, and the winning formula. Why should we, as leaders, prioritise this super skill?

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How to Put Together a CRM Implementation Team

SugarCRM

CRM implementation is a critically important decision for any business. However, you can’t just buy a new CRM platform, hit the switch, and be on your way to better business relationships and higher revenue. In reality, it’s a much more complicated process with hurdles and pitfalls that must be navigated. Poorly planned implementations can lead to poor user adoption and a lack of understanding from daily users why they being asked to do what they are being asked to do.

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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn. Widely adopted across industries, NPS has faced increasing scrutiny for its limitations in offering a complete view of the customer experience.

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A Case Study on AI Adoption in Saudi Arabia and the UAE

Customer Think

Introduction How UAE is taking initiatives in leveraging AI Whar are the investment Plans by Saudi Arabia How Indian AI Developers plays an important role in the Project? Future Growth of Saudi Arabia and the UAE with AI development. AI is revolutionizing industries worldwide, and the Middle East has understood its importance.

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Top 7 Business Trends Influenced by Digital Product Engineering

Customer Think

The existing methods of conducting commerce are evolving, with the DPE being introduced as the new business model. DPE is defined as engaging highly in developing and enhancing innovative products through engineering and digital techniques.

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Economic Decision Making Revealed; It’s Not As Logical As You Think It Is A Master Class: Unlocking The Psychology of Customer Experience

Customer Think

Listen to the podcast: When it comes to experiences and the influences psychology has on them, there is never one thing happening at any one time. There are typically several things happening. I mention this because, on the podcast, we have been doing a masterclass about Unlocking the Psychology of Customer Experience.

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How to Easily Navigate Crypto Accounting in the Web3 Era

Speaker: Aaron Jacob, VP of Accounting Solutions & Reagan Cook, GTM Lead

Are you struggling to navigate the complexities and challenges that come with crypto accounting? 🤔 This new webinar will cover everything businesses need to know to get started with crypto accounting after incorporating crypto into their business models! Industry experts Aaron Jacob and Reagan Cook of TaxBit will thoroughly explore the prevalent operational hurdles encountered by accounting teams when interacting with crypto on the books, and detail how software solutions can effectively

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We’ve only just scratched the surface of artificial intelligence – Interview with Peter van der Putten of Pega

Customer Think

Podcast Today’s interview is with Dr Peter van der Putten, who is Director of the AI Lab at Pega and assistant professor of AI at Leiden University in The Netherlands.

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Zoho – ready for enterprise prime time? What do customers say?

Customer Think

Zoho is well-known as a technology vendor for the SMB market. The company has products that support the whole range from single proprietors to larger companies. This range in itself is remarkable. For some time now, the company is diligently working on moving upmarket and to also support enterprises.