Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis
ECXO
JULY 10, 2024
Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis Introduction The Net Promoter Score (NPS) has long been a widely used metric for assessing customer loyalty, satisfaction, and the potential for customer churn as a relationship and transactional metric. Despite its widespread use across various industries, NPS has come under scrutiny for not providing a holistic view of the customer experience.
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