Thu.Sep 05, 2024

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24 Ways 2024 Customer Experience is Smarter: CX Strategy (Part 4 of 4)

Customer Think

CX strategy is smarter in 2024 due to several new discoveries I talked about last year. You may have adopted these since then, or they may be new to you.

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This is Why You Can’t Walk in the Customer’s Shoes, So Stop Trying.

Beyond Philosophy

Learn more about Colin Shaw : Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: We often talk about empathy regarding Customer Experience Management. But have we challenged what empathy is, how it relates to emotional intelligence, and how we can make both concepts work even better for us?

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Why is Conversation Analytics a must in your contact center?

DMG Consulting

Donna Fluss shares insight on the impact of GenAI on Conversation Analytics and what it means for contact centers. The post Why is Conversation Analytics a must in your contact center? appeared first on DMG Consulting.

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Birds of Different Feathers SHOULD Flock Together: The Power of Strategic Partnerships for Sustainable Growth

Customer Think

The recently announced partnership between Starbucks and Mercedes-Benz definitely grabbed my attention. I’ve consulted for and written about both brands but had yet to conceptualize them working together. This somewhat unusual partnership addresses mutual goals and allows us to “think beyond” our obvious partnership opportunities.

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How To Drive Retail Results With Integrated Tech And UX Design

Speaker: Jennifer Wright and Nick Barron

Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.

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Could JPMorgan Chase’s New AdTech Business Revolutionize the Banking Industry

NGDATA

JPMorgan Chase’s new AdTech venture, Chase Media Solutions, aims to revolutionize the banking industry by leveraging the bank’s extensive customer data to create personalized advertising opportunities. The platform allows brands to target customers based on their transaction history, offering highly personalized ads and rewards. This initiative could lead to a new era of targeted advertising in banking, providing significant revenue streams while ensuring customer privacy.

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Building a Purpose-Driven Startup Culture: Leadership Strategies for Growth and Unity

Customer Think

As a startup founder, one of the most crucial roles you play is that of a culture builder. The culture you cultivate within your startup will shape everything—from how your team collaborates to how you navigate challenges and achieve growth.

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Customer Experience Trends In Banking Industry That Are Shaping The Future

SurveySensum

Did you know that banks that practice customer experience optimization grow 3.2 times faster than their competitors? This shift in customer experience – from being “just enough” to “wowing customers” has taken the CX industry by storm and banking and financial services are not indifferent to it. Customers are no longer just expecting a good enough experience, they want their banks to exceed their expectations.

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Does Market Share Still Matter?

NGDATA

While traditionally, larger market share was linked to higher profitability due to efficiency, market power, and quality perception, digital advancements have altered this dynamic. The findings suggest that while market share still matters, its impact on profitability is reduced for highly digitalized firms. Smaller firms can leverage digital tools to achieve efficiency gains and narrow the profitability gap with larger competitors.

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White House Starts 'Time Is Money' Initiative to Improve Customer Service

Smart Customer Service

A new multi-agency White House initiative seeks to hold businesses accountable for time-wasting customer experience processes.

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McKinsey Technology Trends Outlook 2024

NGDATA

Key findings include the rapid advancement of generative AI (gen AI), which has significantly increased in investment and adoption, driving innovation across interconnected fields like robotics. Electrification and renewables also emerged as major trends, continuing to attract investment despite economic challenges. The report emphasizes the importance of aligning long-term technology strategies with internal capacities and external ecosystems to successfully scale new technologies.

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How to Select the Perfect Payments Partner: 7 Keys for Sustainable Growth

Speaker: Brad Pinneke, VP of Business Development at Payrix and Worldpay for Platforms

Join Brad Pinneke, Vice President of Business Development at Payrix and Worldpay for Platforms for an informational webinar about how to select the ideal payments provider for your platform! This session highlights the 7 key criteria for assessing payments partners and maximizing the value of your investment. From evaluating technology and business development programs to understanding support and compliance, this webinar will equip you with a comprehensive evaluation framework and strategy for

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Contact Center Market to Surge to $92.54 Billion by 2030

Smart Customer Service

Verified Market Research expects the contact center market to almost triple in six years.

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5 core motivations powering personalized marketing

NGDATA

Five key motivations—relevance, belonging, emotional engagement, simplicity, and loyalty—are central to effective personalized marketing. These motivations help brands craft tailored experiences that resonate deeply with customers, fostering stronger connections. By delivering relevant content, creating a sense of belonging, and engaging customers emotionally, brands can simplify the customer journey and build lasting loyalty.

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Maximizing Outcomes with Integrated Customer Success and Experience Metrics

eglobalis

What if the secret to skyrocketing your revenue lies in understanding not just what your customers do, but how they feel? In a world where every interaction counts, successful companies aren’t merely focused on closing deals—they’re laser-focused on keeping customers happy, loyal, and engaged. It’s no longer enough to simply deliver products; companies must craft seamless, meaningful customer journeys that lead to long-term success.

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How to use financial education as a marketing tool

NGDATA

By providing educational resources and programs, banks and credit unions can build trust and loyalty among their customers. Financial education helps customers make informed decisions, fostering a deeper connection with the institution. The article emphasizes that offering valuable financial knowledge not only strengthens customer relationships but also differentiates financial institutions in a competitive market.

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How To Speak The Language Of Financial Success In Product Management

Speaker: Jamie Bernard

Success in product management goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. By connecting your product’s journey with the company’s financial success, you’ll ensure that every feature, release, and innovation contributes to the bottom line, driving both customer satisfaction and business growth.

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Beyond Loan Origination Software: The Need for AI and Autonomous Solutions in Lending

Lightico

Loan Origination Software (LOS) has long been recognized as the technological backbone of the lending industry, enabling lenders to streamline processes, enhance efficiency, and improve the borrower experience. However, as we continue to advance, it’s clear that a LOS alone is insufficient to meet the evolving demands of both lenders and borrowers. Despite advances in compliance, automation, and multi-channel capabilities, LOS systems can fall short of delivering their full potential, particular

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The Importance Of Custom CRM For Business Growth

SugarCRM

Customer relationship management (CRM) systems are increasingly important for business growth. But in a world where no two companies are the same, finding a one-size-fits-all CRM that meets all your requirements can also be increasingly difficult. That’s why custom CRM for businesses is tailored to meet your needs, unlike off-the-shelf solutions. They do exactly what you need them to do.