January, 2014

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Forrester Report Predicts Investment in Analytics Over Next Two Years

Callminer

New Forrester research predicts investment in analytics for 2014 & 2015; IBM Watson announcement confirms that IT purchasing is on the rise.

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Take Care of Your Employees and They’ll Take Care of Customers

Win the Customer

'Forget the statistics, take good care of your employees and they''ll take good care of your customers. Employee happiness is the key to customer success.

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Next-Generation Marketing Automation Systems Target Small Business

Customer Experience Matrix

'I’ve been gearing up for the next edition of our VEST report on B2B marketing automation systems, which involves catching up with established vendors and chasing down some new ones. The new entrants are clustered towards the small business end of the market, where they see an opportunity for simpler systems at lower prices than existing market leaders.

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Coach Smarter: How to Maximize the Value of Your VoC Program on the Frontline

PeopleMetrics

'At every level of sports, there are coaches. And at every level of coaching, there is disagreement about how to measure a coach’s performance. Even with significant advances in how teams evaluate performance, it can be difficult to quantify “coaching” as a variable. Is it a coincidence that some of the most respected coaches of all time ( Phil Jackson , Bill Belichick ) have coached some of the greatest athletes of all time (Michael Jordan, Tom Brady)?

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Next-Gen Cloud Contact Centers For Dummies®

What does customer service excellence look like in 2024? According to our report with insights from CX expert Shep Hyken, customer expectations are at an all-time high, and there’s a bigger shift toward self-service and leveraging AI capabilities.

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Beam up to ProProfs Enterprise – Centralized management simplified for the entire organization

ProProfs

'Looking for greater control all under one account? Say yes to the Enterprise edition by ProProfs! It’s bundled with features that make centralized management super easy for managing multiple trainers and teams. With this powerful tool, you can bring your entire organization under one roof and exercise the ability to centrally manage all users (such as trainers and their learners) within it.

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Customer Experience Professionals, Meet Service Design: Your New Best Friend

1 to 1

'Companies can turn to a variety of experts -- like interactive agencies and customer experience transformation consultants -- for help with improving or innovating the customer experience. But despite years of experience and a thriving professional network, one type of expert remains virtually unknown to customer experience professionals: the service design agency.

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10 Things Customer Service Needs to Know About Customers [INFOGRAPHIC]

Win the Customer

'The easiest way to make sure that you deliver exceptional customer service is to know exactly what your customers want.

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Understanding Relationships Within the Marketing Technology Landscape

Customer Experience Matrix

'Scott Brinker, a.k.a. chiefmartec *, last week published a terrific Marketing Technology Landscape Supergraphic organizing nearly 1,000 vendors into 43 categories and six major classes. As Scott modestly writes, his classes present “a semblance of meaningful structure” with Internet and Infrastructure providing the foundations, Marketing Backbone platforms (major channel systems) managing most interactions, Marketing Middleware (including Customer Data Platforms) providing a connective layer, a

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The Language of Customer Service

Win the Customer

'The way you express yourself in your customer service interactions will determine whether your message will be received in a positive or negative way.

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What Really Creates Customer Loyalty? [INFOGRAPHIC]

Win the Customer

'Most companies that set out to deliver better customer service today fall short of creating a customer experience that creates customer loyalty.

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From Rigid To Resilient: Why Enterprises Need Modular Commerce Now

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is at an inflection point. Rigid, monolithic platforms slow brands down, but a full replatforming is disruptive and costly. Modular architecture offers a flexible, scalable alternative - allowing enterprise brands to modernize without ripping and replacing their entire stack. Learn how a composable approach helps modernize commerce stacks while maintaining control over critical systems.

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In Customer Service We Trust

Win the Customer

'Customer service providers are caretakers of customer trust and must go above and beyond to deliver results that customers want.

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7 Effective Tips for Better Customer Loyalty

Win the Customer

'The emotional bond of customer loyalty may not appear on your business''s bottom line, but is critical to the survival of your organization.

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Has Mobile Marketing Revolutionized the Mobile Customer Experience?

Win the Customer

'In an instant, mobile users read customer reviews, research products, and compare prices; the mobile customer experience is key for today’s informed customer base. In the 20th century, marketing was markedly different from the industry it is today. Companies would display ads on television, billboards and in print where potential customers were likely to see […].

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Does Customer Service Know What’s Expected?

Win the Customer

'Clarity of expectation, perhaps the most basic of employee needs in the workplace, is critical to customer service performance. Do your customer service agents really know what is expected of them? Or better yet, do they know what a successful result of their work looks like? Approximately half of American workers are unclear about what […].

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4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

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5 Killer Strategies to Boost Your Customer Conversion Rate Online

Win the Customer

'In order to increase your customer conversion rates, you need to optimize every channel and medium through which you interact with customers.

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Beginner’s Guide to Improve Customer Experience [INFOGRAPHIC]

Win the Customer

'This simple blueprint is a guide for how to overhaul and improve customer experience and enhance customer engagement in just one year.

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When you Lose Your Customer Service Focus

Win the Customer

'Most businesses fail to understand is that when you lose customer service focus it''s actually more costly to your business than great customer service.

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The New Rules of Customer Engagement: Data-Driven & Yet Human-Centric

Win the Customer

'We are living in an era of constant customer engagement. And customer engagement is more complex today with higher expectations from informed customers.

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From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical

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Be True to the Purpose of Customer Service

Win the Customer

'Evaluate every new technology and each new process needs to be evaluated against the real purpose for customer service.

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2 Minutes Worth of Quotes to Inspire Better Customer Service

Win the Customer

'Staying motivated in customer service is 99% of the battle to deliver better customer experiences each day.

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Real Customer Service Doesn’t Happen Without Emphathy

Win the Customer

'Empathy is the most important skill you can have in customer service. It''s not always asked for, but is always welcome and keeps customers coming back.

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Customer Service When You Can’t Contact Customers

Win the Customer

'It’s difficult to catch decision makers at their desks most of the year, but this doesn’t mean that you can forget customer service when you contact customers. Look, I know how you feel. Calling all day, every day, reaching voicemails or getting transferred straight into voicemail without the line ever ringing. I’ve been there, I’ve […].

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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What’s Your Customer Experience Manifesto?

Win the Customer

'Providing a great customer experience for our customers makes them proud to be associated with us and is part of our legacy of customer service.

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Making the Sale: 3 Cold Calling Tips

Win the Customer

'Cold calls without thinking is difficult, but tailoring the call experience can lead to better customer service and improved customer contact success.

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Things to Know and Things to Avoid When Starting a Business

Win the Customer

'Starting a business can be fun and exciting on the surface, but it requires great discipline and planning be done right.

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More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

'Last week’s post looked at newer marketing automation systems that focused on small businesses. They shared a similar approach of offering limited features in exchange for lower cost: messaging was largely limited to emails (except in Salesformics ) and campaign flows were basically linear. The general notion is that small businesses are finding existing marketing automation products too hard to use and would be happy with something simpler, especially if it costs less.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Business Etiquette 101: Should You Send a Gift to a Customer?

Win the Customer

'When done correctly, giving a gift to a customer can strengthen relationships with business associates, customers, and employees.

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BrightInfo: Content Recommendations Made Simple

Customer Experience Matrix

'I spent much of last year writing about Customer Data Platform systems and have reviews on tap for a half dozen more. But I thought I’d start out 2014 with something different, just to show I’m not totally obsessed. Although, as you’ll see shortly, there’s a CDP angle to this story as well. Today''s topic is BrightInfo , which uses semantic technology to automatically recommend the most relevant content to Web site and blog visitors.

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United Airlines Proves that Improving Customer Experience Requires Positive Employee Engagement

1 to 1

'While attending a cocktail party in December, I met a woman who returned to the U.S. that day from Costa Rica. She was a flight attendant and drove directly to the party from JFK airport. When I asked her which airline she worked for, she replied, "the worst airline in the world." I responded, "Let me guess--United Airlines.". There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog.

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Creating an Online Community of Veterans

1 to 1

'For decades, veteran service organizations such as the American Legion, Veterans of Foreign Wars, and AMVETS have helped U.S. military veterans connect with one another. But as thousands of men and women return from combat in Iraq and Afghanistan, many of these soldiers are looking for immediate ways to unite with their comrades and peers. As a former Army infantry officer who served in Iraq, Paul Rieckhoff saw an opportunity to connect recent veterans through digital channels.

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Case Study: Key Insights on Wait Times and Customer Service

Faster response times mean happier customers Are your customers on hold too long? Nearly half of consumers find hold times unacceptable, and a quarter will leave your brand because of it. Our latest report reveals how companies are affected by wait times and the impact on customer satisfaction. Read the report to get insights into the impact of long hold times and areas for opportunities.