Sat.Mar 23, 2019 - Fri.Mar 29, 2019

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How to learn from churn – designing good user offboarding

Intercom, Inc.

We’ve all signed up for a product only to realize a few months later that it didn’t quite fit our needs. Think about that gym membership you bought in January you’re still paying for even though the last time you went to the gym was in early February. We remember how easy it was to sign up for the one week free trial on the gym’s website. But to actually cancel, you have to find a phone number, wait on hold, give your membership number and finally pay an exit fee before you can put an end to you

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CX Analytics Summit London Was a Jolly Good Time

Callminer

The event featured speakers from CallMiner experts and customers Cabot and DLG who shared their stories of analytics success.

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5 Things You Should Do Today to Manage Uncertainty in Business

Beyond Philosophy

A consistent finding in psychology is that people don’t like uncertainty or risk. It’s called Risk Aversion, and we all have it to some degree. To be fair, we are not risk averse all the time. We also enjoy risky behavior, like gambling, smoking, or playing fast and loose with food expiration dates. However, as a general rule, we don’t like risk. Managing our risk aversion and the risk aversion of our customers is a significant part of providing an excellent Customer Experience.

Gambling 143
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Four Phrases Call Center Agents Should Avoid at All Costs

Fonolo

While on a call with a customer, the language used is incredibly important. Call center agents are likely to have many, many conversations over the course of a work day, so it’s easy to forget the importance of each and every interaction you have with a customer on the line. When handling multiple customer service tickets each day, using certain phrases or expressions can become second nature.

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From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical

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Get personal: Say hello to account-based marketing in Intercom

Intercom, Inc.

When you work in marketing or sales, you will always have a list of companies you aspire to have as customers. But how do you go about approaching those companies and cutting through the usual noise? That’s where account-based marketing (ABM) comes in. ABM is an approach to marketing and sales where you focus on identifying, targeting and converting specific high-value accounts.

Sales 26
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Effectiveness Indicators: First Call Resolution, Calls/Resolved

Taylor Reach Group

By Turaj Seyrafiaan. In the recent years, First Call Resolution (FCR) has become a buzz word in the contact center industry! Everyone is talking about it and it appears that everyone is working on improving the results in their center. Everyone agrees that this is an important aspect of a contact center, however, many organization still struggle with the basic definition and measurements of FCR and we all know that if you cannot measure it, you cannot improve it!

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Defining Scope: Should You Map an End-to-End Journey or a Specific Sub-Journey?

Heart of the Customer

Editor’s Note: As we get ready for our book launch in May, we’re previewing the major topics. You can read more about our book at [link] Mapping the Right Journey At Heart of the Customer, we recommend starting a journey mapping project by answering these five questions: What is the business problem or opportunity behind mapping? […]. The post Defining Scope: Should You Map an End-to-End Journey or a Specific Sub-Journey?

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Why your customers’ second invoice is so important

Intercom, Inc.

In the SaaS industry, we have all come to realize that retention is just as important as acquisition. There is no point exerting lots of energy attracting new customers if you struggle to keep your existing customers happy and subscribing to your service. Indeed, we have gone so far as to say that “ customer retention is the new conversion ,” and the data backs that claim up.

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Want a Better Customer Experience? Ask the Front-Line!

Taylor Reach Group

By Peg Ayers. Customer Experience (CX) can differentiate your company from your competitors. An effortless Customer Experience creates loyalty for your brand. Your customers could be yours for a lifetime! You know how much that’s worth to your organization. You want to provide the best Customer Experience possible. But how? Perhaps you’d like to investigate the Customer Experience for your organization, but you don’t have the time or resources right now to do extensive surveys and customer focus

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Brand Or Customer Experience – what comes first?

Beyond Philosophy

Brand Or Customer Experience – what comes first? The ubiquity of brands is undeniable. With the constant exposure to them, we all feel like we know what a brand is. However, when we are asked to explain it, we often fumble. In fact, it is remarkable just how different our answers are. It seems as if no one really knows what a brand is at all. Branding is imperative to having an outstanding Customer Experience.

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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The Top 5 Customer Escalation Best Practices You Need to Know

Totango

Escalations are the horror movie soundtrack of the subscription-based business. Their arrival signifies one thing— impending churn. Scary as they can be, however, customer complaints can actually be beneficial. Today’s customer-centered economy has increased customer expectations and left them only a click away from trying something new. The natural response is to speed up your escalation practices under the threat that if you don’t provide your customer with a quick fix, you’ll lose them.

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What makes a world-class CMO in 2019? And what makes them fail?

Intercom, Inc.

Few roles in business are as fraught with uncertainty as that of the Chief Marketing Officer. In many companies, they’re still viewed as black sheep – the lone executive in the C-suite operating with amorphous goals, responsibilities and unclear definitions of success. This is in large part a reflection of marketing today, a world where the scope of marketing activities has broadened significantly.

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How to Grow as a CCO: 5 Lessons in Leadership

Customer Bliss

I’ve been so pleased with the response to my recent video on looking ahead at the state of customer experience, which sparked a lively conversation on LinkedIn and gotten more than 13,000 views so far (wow!). Since I’ve received so many thoughtful comments and questions especially about the work of leading the experience practice in various organizations, I wanted to share a few of my favorite lessons that I’ve gleaned over the years. 1.

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Behind the Curtain: Demystifying AI and NLP [Slideshare]

Fonolo

One thing is clear: Everyone is talking about artificial intelligence (AI) these days. If you look at searches and mentions of AI online, you can see a clear exponential trend. While it was outside the top 100 search terms on gartner.com in January 2016, it was ranked #7 by May of the following year. This is also evident in the customer service space, where interest in popular AI tools (like chatbots) has grown.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Totango Launches Customer Advisory Board to Drive Industry-Wide Innovation for Customer Success

Totango

Leaders in Customer Centered Economy to Convene at First Meeting During Upcoming Customer Success Summit – 2019 Global Executive Forum. SAN MATEO, Calif. – March 26, 2019 – Totango , Inc., the leader in customer success for the enterprise , today announced the Totango Customer Advisory Board (CAB) that serves to provide strategic advice as the company develops technology and services to enable enterprises to achieve their customer-focused goals.

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What is eLearning? Concept, Purpose, Types & Advantages

ProProfs

Online learning is not the next big thing, it is the now big thing. – Donna Abernathy, educational author. The global eLearning market is projected to reach $325 billion by 2025 from $107 billion in 2015. Stats like these clearly indicate eLearning is going from strength to strength in a short period of time. In fact, online learning has revolutionized education on a large scale, thanks to better internet connectivity and widespread use of electronic devices such as computers and smartphones.

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The First Step to De-escalating Is to Recognize The Customer’s Emotional Reaction

Myra Golden Media

Let me ask you something. If you’re pissed off at your partner, and you’re yelling, maybe even cursing, and in response they say… nothing. How do you react? Do you calm down? Or does their silence make you more intense? Me? I talk more. Louder. My attitude gets fierce. What I don’t do is back down or tranquilize. Turns out, if you give your customers the silent treatment when they’re going off on you, they can get fierce, too.

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The Rapid Decrease In Value Of Professional Expertise

The DiJulius Group

The Rapid Decrease In Value Of Professional Expertise One result is the commoditization of professional knowledge. For decades, professionals were able to charge premium fees for their expertise, which was considered a rare and valuable skill. As a result of living in a world with access to the internet, the value of expertise in many. Read Full Article.

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HR Meets AI: The New Way of Keeping Large Workforces Connected and Engaged

Speaker: Miriam Connaughton and Donald Knight

As organizations scale, keeping employees connected, engaged, and productive can seem like a monumental task. But what if AI could help you do all of this and more? AI has the power to help, but the key is implementing it in a way that enhances, rather than replaces, human connection. Join us for an exploration into how industry trailblazers are using AI to transform employee experience at scale while addressing both the potential and the pitfalls.

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Understanding Customer Success: Growth Driven by the Customer-Centered Economy

Totango

In the old days, growing your business was easy. Tell people about your business, get them in the store, sell them things, then look for more customers. But that was before the internet made it possible to deliver highly customized items. Now, drones can deliver items purchased on Amazon to your door. You can order dresses from eShakti, customized down to the neckline, sleeve and length, all with a few taps on a screen.

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Do You Believe in Your Company's Core Values?

CX Journey

Image courtesy of Pixabay Do employees believe in the core values? Do they even know their company's core values? Core values are the fundamental beliefs of an organization; they guide executives and employees in identifying which behaviors and actions are right and which are wrong. Everything you do must be aligned with your core values, and core values should be integrated into everything you do.

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Why every customer support call should include CSAT and CES

UJET

Customer support agents help customers resolve issues with the extra goal of building brand loyalty. Supervisors track metrics like number of calls taken, number of issues resolved or average wait time, but they might not have the time to listen to every call recording to see where improvements are needed.

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4 Tactics to Building and Managing Customer Success with Allison Pickens

Customer Bliss

One of the things I like most when talking to people about their career journeys is understanding how the skills they’ve learned along the way help them succeed in their current leadership role. Sometimes, my guests are surprised at how their trajectory, even if it seems nonlinear, has played a critical part in their professional development. In my conversation with Allison Pickens, the Chief Operating Officer at Gainsight , a customer success SaaS organization, you’ll hear how her b

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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The Contact Center Guide to Managing Spikes in Call Volume [Industry Report]

Fonolo

Contact center managers are, at their core, problem-solvers. One of the most challenging problems they often face is dealing with unpredictable spikes in call volume. Sometimes the causes of call spikes are understood, even anticipated. Yet, in many cases, these periods of peak call volume come as a real shock to everyone in the contact center. For example, a marketing event promoting a product sale would be an easy predictor for an influx in calls, whereas an unexpected power outage or sudden b

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5 cases of companies using Augmented Reality to boost customer experience

Steven Van Belleghem

Trying on virtual glasses with Warby Parker. Eyewear retailer Warby Parker – often listed as one of the most innovative companies – recently added a new feature called “Virtual Try-On” in its mobile app for those iPhone devices equipped with Face ID (X, XR, and XS). Customers can put the camera into selfie mode and select frames to check out in real time how these look on them.

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Is Your Live Chat Disaster-Proof? How to Avoid These Real-Life Chat Fails

Comm100

We all like to look at the positives within customer service – its ability to surprise, delight, and offer real help which makes people’s lives a little bit better. But a lot can be learned from looking at the negatives too. And it’s certainly better to learn from the mistakes of others, than to go through that pain yourself. Here are five real life examples of live chats gone horribly wrong.

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The Future of SaaS Customer Success

TeamSupport

As a SaaS company grows, customer success becomes even more important. Defined as doing everything in your power to ensure customers are successful with your business, creating a thriving customer success program and team doesn’t happen overnight. But, if you’re a SaaS company and you’re doing great without a success team, why should you care? Let’s look at the future of SaaS customer success and why it’s become a focus for so many companies….

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AI for Business Outcomes: Selecting the Right Tools to Drive Results

Customers expect to be able to interact with your organization whenever and however they want. They also expect your agents to have insights into their journeys so that they don’t have to repeat themselves as they move through various channels. And, if they’re not able to, they just might find one of your competitors who will offer the flexibility they are looking for.

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5 Types of Employee Training Every Enterprise Should Know

ProProfs

You don’t build a business. You build people, and people build the business. – Zig Ziglar, American author, salesman, & motivational speaker. Did you know that 94% of employees would stay in a company longer if it invested in their career? Leadership, communication, collaboration, and role-specific skills are some of the workplace skills that organizations put emphasis on during learning & development programs.

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How CRM Can Help You Become Truly Customer-Centric

SugarCRM

Creating a culture of customer centricity to your business is more important than ever. Being customer-centric is not just about offering excellent customer service; it’s a business concept based on putting your customer at the core of your business. Meaningful Customer Experiences. Potential and existing customers have become more selective in which brand they choose to spend their money with.

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Is Your Live Chat Disaster-Proof? How to Avoid These Real-Life Chat Fails

Comm100

We all like to look at the positives within customer service – its ability to surprise, delight, and offer real help which makes people’s lives a little bit better. But a lot can be learned from looking at the negatives too. And it’s certainly better to learn from the mistakes of others, than to go through that pain yourself. Here are five real life examples of live chats gone horribly wrong.

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B2B: The Linkage Between NPS and Financials is NOT What You Think It Is

Waypoint Group

A TopBox-client since 2015 asked us to help them predict future financial outcomes based on the operationalized B2B-customer feedback data that they had been harvesting over the past 4 years. Having achieved steady improvement in customer engagement and sentiment with the same accounts and contacts over time (longitudinal trending), they wanted to leverage TopBox to predict future growth for better financial management: What rate of growth could they expect from the existing customer base?

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.