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New at Intercom: 5 highlights from our virtual launch event

Intercom, Inc.

Businesses demand a next-generation product approach to technology and user experience. Brian Lederman, Head of Sales, Success and Support: “We need to continue to deliver that same level of customer experience at scale, and so we’ll continue to partner with Intercom as we grow. Here are some of our favorite moments: Coda.

Sports 220
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Builder beware: marketing tension in product-first companies

Intercom, Inc.

The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Their approach: “First we sell it, then the product team has to quickly build it.” In technology, fast followers are really fast. Let’s look at another absolutely dominant product: Salesforce.

Gambling 191
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Builder beware: marketing tension in product-first companies

Intercom, Inc.

The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Their approach: “First we sell it, then the product team has to quickly build it.” In technology, fast followers are really fast. Let’s look at another absolutely dominant product: Salesforce.

Gambling 165