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Growth vs. Customer Experience: A Dilemma?

ECXO

Whats more, the COVID-19 pandemic accelerated this shift, as companies adopted digital tools and reimagined customer touchpoints to remain relevant. Map the Customer Journey What to Do: Identify every touchpoint a customer has with your business, from awareness to post-purchase support. Todays customers expect companies to: 1.

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How to Improve Customer Centricity in Hospitality

C3Centricity

After all, the hospitality industry should be highly customer centric, as it relies on satisfying its guests. However, it can learn a lot from consumer packaged goods (FMCG/CPG), as I shared with industry experts at a Faculty Day of one of the leading hospitality schools in Switzerland. The title of this week’s post might surprise you.

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Designing a differentiated B2B experience – a 22 step challenge

ECXO

Define your brand values and messaging – having a clear set of brand values and messaging is essential to creating a consistent experience across all touchpoints. How do customers experience your brand – across touchpoints? What does your business stand for – what makes you unique? How does your messaging build trust?

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Patient Feedback: Your Secret Weapon for Better Care

SurveySensum

With a hospital feedback system, you can act quickly, improving wait times and workflows, and ultimately, creating a better patient experience. Whether its a review or direct feedback, your patients opinions matter and can directly impact your hospital feedback system. Delivering better care faster and more patient-focused.

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Preparing for the Journey Ahead

Uniphore

Travel and hospitality were among the hardest hit industries during the pandemic. Conversational AI is helping travel and hospitality leaders weather the turbulence and welcome new customers with next-generation CX. While today both are recovering, businesses are grappling with new realities on the ground—and in the air.

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Trust at every step: Reclaiming the heart of patient experience

RateMyService

They deserve dignity, clarity, empathy and respect at every touchpoint. For families navigating insurance approvals or complex hospital systems, its another burdening layer. Thank you to James Muiruri , Assistant VP of Patient Experience at LifeCare Hospitals, for contributing to thisarticle. Yet they stay and they return.

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How AI and GenAI Are Shaking the Status Quo in Customer Experience (CX)

ECXO

It’s being embedded into workflows and customer touchpoints. Experiences reflective of past interactions, and rooted in future relevance, across all touchpoints. The Lab is working to eradicate it, based out of Massachusetts General Hospital and Harvard Medical School. There’s already a significant appetite for AI-enhanced CX.

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