Remove Innovation Remove Non-Profits Remove Voice of the Customer
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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

It’s essential to move beyond singular transactional satisfaction and focus on consistent, longitudinal insights to truly understand customer behaviour and preferences. In accounting, your Net Operating Profit number tells you nothing about causes. The exact same criticism can be made about every metric for everything.

NPS 373
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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.

CRM 66
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Secrets to Customer-Centric Business Growth

ClearAction

Likewise, customer-centered business is likely to sustain organic growth, whereas non-customer-centered business requires a lot of costly and unpleasant “Band-Aids<sup>&reg;</sup>” and may eventually cease to exist. Innovation — Creating Mutual Value. Motives — Driving Win-Win Attitudes.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.

CRM 59
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How to Evolve Banking Customer Experiences for Survival

PeopleMetrics

Squeezed profit margins, declining fee income, the need to invest in ever advancing mobile and ATM technology, branch upgrades, and comply with new regulations all contributed to their demise. In 2014, the most likely reason a customer is in the branch is to resolve an issue. Who are our customers? Wows and Woes Study.

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What is Customer Centricity DNA?

ClearAction

“They actively align the interests of all stakeholder groups, not just balance them … and can do seemingly contradictory things such as pay high wages, charge low prices, and get higher profitability.” Here are 4 prerequisites for embedding customer-centricity DNA in your company: 1st Prerequisite: Align from the Top.

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CX strategist Lynn Hunsaker on putting the customer at the heart of innovation

Intercom

With all this focus on cutting-edge technologies and product innovation, are we embracing the customer experience as a major value-driver, or are we treating it as an afterthought? In today’s fast-paced and competitive business landscape, innovation has become quite the buzzword.