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CEMs vs. CRMs (And Why You Need Both)

PeopleMetrics

While CRMs essentially capture transactional sales data and record details about a customer or account, they do not inherently reveal the customers' true sentiment and perceptions when interacting with your brand at different touchpoints. Talk to David. P.S. What did you think of this blog post?

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CSM from the Trenches: Mentors – Ashley Correll, Chief Operating Officer, Beyond Insurance

ClientSuccess

Location : King of Prussia, Pennsylvania. We’re located in Pennsylvania, Georgia, Colorado, Texas and New Jersey so having open communication and a central “hub” for all our client data is extremely important to our culture. Did we not innovate quickly enough? Let’s get started with this week’s post! Company : Beyond Insurance.