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Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

eglobalis

Introduction As companies mature, they face increasingly complex decisions about how to handle customer complaints and negative feedback on social media. Studies by Forrester reveal that unaddressed complaints on social media can increase customer churn by up to 15%.

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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

Brian Solis’s journey is one of consistent foresight and evolution, making him one of the most impactful voices in the fields of digital transformation, customer experience, and innovation. Laying the Foundation for Social Media and Customer Connection Solis’s first book, Engage! When I first read Engage! ,

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Drawing inspiration from the agile, innovative cultures of South Korea and Israel, we can see that a shift toward creativity, adaptability, and individuality has the potential to enhance CX outcomes and cultivate deeper, more meaningful relationships.

CX 494
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May the Customer Experience (CX) Force be with you!

ECXO

Application in CX : • Customer Data Platforms (CDPs) : Use CDPs to gather and analyze customer data from various touchpoints (social media, website visits, purchase history). By fostering a culture where diverse perspectives are valued, companies can create innovative solutions that cater to a wide range of customer needs.

CX 296
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Beyond Deliverables: How AI and Customer Centric Strategies Are Redefining Professional Services

eglobalis

Last Articles: Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership [link] Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results – [link] AI in the Workplace: Transforming Customer and Employee Experience – [link] Delete, Ignore, Snub or Engage?

AI 486
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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

Similarly, Oracle has been using its Oracle Text Analytics tool since 2015 to analyze customer feedback from surveys, social media, and reviews. Your company can use sentiment analysis to monitor social media, reviews, and customer feedback, enabling you to address concerns and improve brand perception.

B2B 337
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The Tale of Apex Gadgets: A Cautionary Tale of Ignoring Customer Experience

ECXO

His focus was always on innovation, so much so that he didnt pay much attention to customer feedback. Apexs gadgets were innovative, and people initially loved them. People just dont understand great innovation when they see it, he told his team. Meanwhile, negative reviews flooded social media and online marketplaces.