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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

Brian Solis’s journey is one of consistent foresight and evolution, making him one of the most impactful voices in the fields of digital transformation, customer experience, and innovation. Here are some of Brian’s books that I have up here; the rest are in one of our boxes downstairs. 1.

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Beyond the Basics: Why the Traditional Customer Experience Education Model is Outdated

eglobalis

Why Business Cases Alone Can’t Foster Innovation Business case studies are often used in CX education to teach professionals how companies solved specific challenges. My Take: ECXO’s approach is innovative and practical, led by people who actively help B2B and B2C companies.

Education 404
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CX 2025: The AI Revolution That Will Leave Your Business Behind

eglobalis

Outdated metrics and strategies will be replaced by AI-driven innovations that promise to reshape how businesses interact with and anticipate the needs of their customers. Autonomous AI Agents: A New Era in Customer Service AI agents are starting replacing basic chatbots with systems capable of handling complex, decision-based tasks.

AI 304
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Thoughts on innovation

Intercom, Inc.

We recently had an internal discussion about innovation. Like any company, we want to create new and better products that solve important customer problems – but how do our values of moving fast and starting small foster a culture of innovation? Innovation means doing new, different, and better. A light switch?

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leadership Commitment and Vision Leading a customer experience transformation starts at the top. For example, a company might aim to increase customer retention by a certain percentage, to drive up cross-sell revenue, or to reduce service costs by improving first-contact resolution.

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The Tale of Apex Gadgets: A Cautionary Tale of Ignoring Customer Experience

ECXO

To start the year with a twist, Im shaking things up. Apex grew quickly, adding new products to their lineup and hiring employees to keep up with the demand. His focus was always on innovation, so much so that he didnt pay much attention to customer feedback. Couldnt set it up. Ended up throwing it in the trash.

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Solving the Innovator’s Dilemma: How successful companies are embracing innovation units

Intercom, Inc.

Few books have chronicled how innovation takes place – and how market leaders fail to seize it – as well as Clayton Christensen ’s seminal book The Innovator’s Dilemma. So why not take a page from the startup book and set up new avenues and opportunities so people can innovate in their job? And it’s a sound strategy.