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The new dawn of Machine Learning

Intercom, Inc.

In the past five years, we’ve seen neural network technology really take off into its own. We wanted to know what’s up with this surge, so we’ve asked our Director of Machine Learning, Fergal Reid , if we can pick his brain for today’s episode. It’s all about artificial intelligence and machine learning.

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Ahead of the Curve: MarTech-Driven Customer Experience Evolution

eglobalis

Marketing technology (MarTech) is pivotal in enhancing CX by integrating data, automating processes, and enabling personalized interactions sometimes in real-time. These platforms also offer social listening capabilities to monitor customer sentiment and respond proactively.

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MarTech-Driven Transformation: Navigating the Future of Customer Experience

ECXO

Marketing technology (MarTech) is at the heart of this evolution, integrating data, automating processes, and enabling personalized, real-time customer interactions. Marketing Automation Platforms: Platforms such as Marketo and HubSpot are vital for automating marketing tasks like email campaigns, social media management, and lead nurturing.

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Unlock Customer Insights with Social Media Text Analytics

SurveySensum

Social Media Text Analytics. But, what is it, and how does it work for social media monitoring? What is Social Media Text Analytics? Lets now understand how social media text analytics helps monitor social media. How Text Analytics Help Brand in Social Media Monitoring?

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Customer Service + AI = Customer Success 3.0

ECXO

Through natural language processing (NLP) and machine learning algorithms, AI can comprehend and respond to customer inquiries and concerns with remarkable accuracy and speed. Sentiment analysis algorithms can process vast amounts of customer feedback from multiple sources, such as social media platforms, online reviews, and surveys.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

It is a comprehensive effort that goes beyond isolated fixes, requiring alignment of leadership, strategy, culture, technology, and processes around the goal of delighting the customer. Transforming customer experience in a B2B organization is as much about changing mindsets and behaviours as it is about new processes or technologies.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.