Maine Structured Data Unstructured Data 
Customer Experience Matrix
SEPTEMBER 6, 2018
Another likely differentiator is that MDM systems run on SQL databases and work with structured data. By contrast, CDPs work with structured, semi-structured and unstructured data which requires a NoSQL file system like Hadoop. This is the best way to manage standardized entity attributes.
Zendesk
FEBRUARY 10, 2022
There are three main factors that make up experience optimization: Web experience optimization: using quantitative and qualitative data collection tools (like Google Analytics and customer surveys) to determine how your website or app can be improved upon. In short, it’s adopting a customer-centric mentality.
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Customer Experience Matrix
MARCH 3, 2019
Informatica lays out the contrast quite nicely: they characterize MDM as limited to highly governed, structured data that delivers the “best version of the truth” about master objects (customers, products, supplier, etc.), It illustrates the difference between MDM and CDP. This is one of those questions we still get fairly often.
Lumoa
FEBRUARY 16, 2023
Not every customer will state explicitly what their main problem is. You’ll want to consider the main project goal as you do this. Here are three things to help analyze your VoC data. Prepare and Structure Data Unstructured data sources are pervasive in business and need to be effectively managed.
Steven Van Belleghem
MAY 19, 2020
The main reason is that, after one month, there is a need for reassurance of our customers as a lot of uncertainty is out there, linked to the fluctuation of investments, the evolution of the economy, the changes we have in lending (like payment holidays for mortgages, …), many transactions that we moved from the branch to the contact center, ….
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