AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success
eglobalis
FEBRUARY 3, 2025
For instance, Oracle uses its Oracle CX Unity platform to unify customer data across touchpoints , enabling businesses to create personalized experiences at scale. For instance, a retail client of Oracle improved its Net Promoter Score (NPS) by 15% by addressing negative sentiment identified through AI analysis.
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