Net Promoter Score (NPS): Pros & Cons
InteractionMetrics
NOVEMBER 20, 2023
The Net Promoter Score (NPS) is the most well-known customer satisfaction metric used by two-thirds of the Fortune 1000 companies. Created in 2003 by Fred Reichheld of Bain & Company , the Net Promoter Score (NPS) asks: “How likely are you to recommend us to a friend or colleague?”
Let's personalize your content