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In fact, this past year alone, thanks to a combination of strategy, process, data, and some amazingly collaborative customers, we’ve raised our NPS after onboarding from +14 to +85. That’s why, as part of every single customer launch, we send a Net Promoter Survey (NPS) that includes a brief Customer Satisfaction (CSAT) section.
It’s not about software or a number – if you focus only on the NPS score you will never deliver the game-changing customer experience. Short termism is mostly the result of a product-centric and “numbers focused” culture, which inevitably results in a “race to the bottom”. How to overcome those challenges?
Most common use cases to look for include: Following up on NPS or other survey responses. Moderate Win: Prioritize NPS, usage and support data next. Bring in NPS, support and/or usage data (or data that is most used by CSM team) to one place and make it easy to view trends. We’ve said it before—customer success is a team sport.
It’s not about software or a number – if you focus only on the NPS score you will never deliver the game-changing customer experience. To overcome these challenges, we need to stand on the shoulders of those giants before us, and continue to play with each other, it truly is a team sport! How to overcome those challenges?
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