What is customer experience optimization? (+3 actionable tips)
Zendesk
FEBRUARY 10, 2022
Perhaps the most important component of CX optimization is an omnichannel approach. The purchase rate of omnichannel campaigns is 287% higher than single-channel campaigns. Need proof of omnichannel’s appeal? According to Omnisend, the purchase rate of omnichannel campaigns is 287 percent higher than single-channel campaigns.
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