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Lesson #4 Revisited: Text Analytics from Machine Learning to LLMs

PeopleMetrics

When I wrote Listen or Die , text analytics was already emerging as the backbone of Voice of the Customer (VoC) programs. Fast forward to 2025, and weve entered a new era of text analytics. Summarization at Scale In 2017, text analytics tools often produced raw data like word clouds, sentiment scores, and theme counts.

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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

Similarly, Oracle has been using its Oracle Text Analytics tool since 2015 to analyze customer feedback from surveys, social media, and reviews. For instance, a retail client of Oracle improved its Net Promoter Score (NPS) by 15% by addressing negative sentiment identified through AI analysis.

B2B 337
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Streamline Operational Efficiency With AI-powered Call Center Text Analytics

SurveySensum

Your agents handle thousands of conversations daily, so manually reviewing every call transcript is impossible – but AI-powered Call Center Text Analytics software makes it effortless. What is Call Center Text Analytics? Why is Call Center Text Analytics important? Lets find out!

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Unlock Customer Insights with Social Media Text Analytics

SurveySensum

Social Media Text Analytics. that can easily be AI-Powered Text Analytics Software. What is Social Media Text Analytics? Social media text analytics is the process of analyzing text-based data from social media platforms using technologies like NLP, machine learning, and AI to extract meaningful insights.

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Lesson #6 Revisited: NPS Isn’t Enough—AI Helps Identify the Actions That Improve CX

PeopleMetrics

AI-powered text analytics processes open-ended survey responses, social media comments, and support tickets to identify recurring themes and sentiments. Example: A retail chain sees declining CSAT scores for its online checkout process.

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The future of surveys? Maybe no surveys at all

Heart of the Customer

We’ve all heard of car salespeople, retail employees and restaurant staff who game the system. But you don’t have to look to the future to find the potential behind text analytics. As I checked out, ABRA gave me a document to “help” me fill out my survey. Perhaps this shouldn’t surprise me.

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7 Customer Loyalty Programs In Retail That Actually Works

SurveySensum

In today’s competitive marketplace, building strong customer loyalty has become a game-changer for retailers. And by delivering personalized customer loyalty programs, retailers can deliver a great customer experience in retail. Non-Monetary Loyalty Programs Costco, a wholesale retailer, operates on a membership model.