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CX is a Team Sport: 2 Surprising Views Lynn Hunsaker CX is a Team Sport was the CX Day 1 theme in 2021, celebrating the 10th anniversary of the Customer Experience Professionals Association. We all learn from each other in CX is one way CX is a team sport. Two very different CX is a Team Sport analogies may be surprising to you.
In sports, a great deal of thought goes into creating winning teams. Choosing the right players, getting everyone on the same page, practicing hand-offs and executing a clever playbook are how winning sports teams are created. Such a loose confederation would never fly in sports! Customer Experience Improvement is a Team Sport.
Customer Experience Improvement is a Team Sport. Employee Engagement in Balanced Scorecards. Customer Experience Governance: Do This, Not That. Improve Customer Experience by Eliminating Customer-Focus Boundaries. Customers First, or Employees First ?
Customer Experience Improvement is a Team Sport. Employee Engagement in Balanced Scorecards. Improve Customer Experience by Eliminating Customer-Focus Boundaries. How Human Resources Can Add Value to Customer Experience Excellence. Customers First, or Employees First ?
Customer Experience Improvement is a Team Sport. Employee Engagement in Balanced Scorecards. Customer Experience Governance: Do This, Not That. Improve Customer Experience by Eliminating Customer-Focus Boundaries. Customers First, or Employees First ?
Short termism is mostly the result of a product-centric and “numbers focused” culture, which inevitably results in a “race to the bottom”. It is an evolution of more and more aware customers who are influenced by their B2C experiences and expect the same, if not better from other experiences as a customer.
We’ve said it before—customer success is a team sport. Use the Mass Edit Scorecard to view all at-risk customers in one table, take notes on the “Save Plan”, and assign actions to other teams. Include measures such as usage, customer outcomes achieved, customer experience, etc.—take Run efficient risk escalation meetings .
We leverage an intuitive scorecard that tracks every key component of a project, allowing each member of the team to track how things are progressing in real-time. Our team has been known to sport our own custom “Gainsight Loves [Customer]” t-shirts.
To overcome these challenges, we need to stand on the shoulders of those giants before us, and continue to play with each other, it truly is a team sport! Short termism is mostly the result of a product-centric and “numbers focused” culture, which inevitably results in a “race to the bottom”.
Based on the linear regression mentioned above, the scorecard established hiring consistency and enabled the team to grow predictably. In sports, stacking your team with all-star players doesn’t always lead to a championship. With this knowledge in hand, Mark created a quantitative candidate assessment.
Comparing the health scorecard with retention rates revealed that when key personas were engaged meaningfully, they saw a 32% higher retention rate than those key personas who were not engaged. They also have to realize that customer success is a team sport that requires a coordinated effort between CS and Sales.
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