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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms. Voice of Customer (VOC) programs capture customer preferences, experiences, and expectations through direct and indirect feedback.

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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms. Firms like Microsoft, Dell, Shopify, Cisco, and Lenovo use VOC to refine their products and services.

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Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis

ECXO

A comprehensive approach that integrates multiple feedback sources, including Voice of the Customer (VOC) metrics, data analytics, and AI, is essential for a complete understanding. Sony and LG in South Korea exemplify the difficulties of applying NPS in contexts that require sustained service excellence and relationship management.

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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

Comprehensive feedback from multiple sources, integrating Voice of the Customer (VOC), metrics, measurements, data analytics, real-time sentiment analysis, and evolving AI developments, is essential for gaining a complete customer understanding.

NPS 483
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12 Reasons to Invest More in Customer Experience

PeopleMetrics

Where does the Voice of the Customer (VoC) land in the priorities for your company’s overall strategy? Whether you’re an advanced scorecard-driven enterprise or just beginning to think about CX, the most important thing to do is to start actively listening and measuring your customers’ feedback. What gets measured gets done.

CEM 122
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Why Customer Experience Excellence Requires HR Engagement

ClearAction

Use VoC (voice-of-the-customer) to identify strengths needed among CX team. Employee Engagement in Balanced Scorecards. Traditional HR roles – hiring, development, recognition — can be of greater value to the company when they are managed within the context of the company’s CX goals. —@tcrawford.

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Resolving the Riddle of Retention

Taylor Reach Group

If there is no connection to VOC or CSAT, we will continue to substitute our perception of what the customer wants for want they actually do want. Common issues include: The absence of standard reporting/scorecards for agents, team leaders, managers, directors, VPs etc. This is dangerous and short-sighted.