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4 Voice of the Customer (VoC) methodologies to gain valuable insights

Callminer

VoC insight is crucial for organizations to increase growth rates and achieve business milestones. Read on to learn four methodologies for measuring omnichannel customer experiences.

VOC 345
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Why are CX practitioners unhappy with their VoC platform?

eglobalis

What do you want from your VoC platform? I am often asked ‘what is the best Voice of the Customer (VoC) platform?’ I am keen that CX Practitioners see themselves as customers when buying and using a VoC platform. I review VoC platforms so I can help my clients choose one that meets their needs.

VOC 310
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Understanding and Leveraging Voice of the Customer

Callminer

Read this blog to understand the value of measuring and analyzing voice of the customer (VoC).

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AI and Real-Time Tech vs. Traditional CX Surveys: Who Will Win the Upcoming Battle?

eglobalis

Meanwhile, customers now interact with brands constantly through digital channels, generating a wealth of real-time signals. By leveraging AI in this way, companies effectively listen to customers continuously without bombarding them with questions. They capture the voice of the customer as it is naturally expressed.

AI 326
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do. So how do you reach a place where VoC actually provides clarity? If you can’t identify it, you can’t fix it!

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Empathy Won’t Save You: Why CX Thrives on Action, Not Sentiment but Outcomes?

eglobalis

Empathy alone is like voice of the customer (VoC) initiatives that fail to close the loop—offering zero value to clients and accelerating their path to churn. In fact, for many clients, hearing “we understand your frustration” without a clear plan to resolve the issue only deepens dissatisfaction.

CX 500
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Lesson #15 Revisited: You Can’t Do This Alone – Building the Right Internal Team for VoC in the Age of AI

PeopleMetrics

No matter how talented you are as a customer experience or market research professional, you need a team to build and sustain a world-class Voice of the Customer (VoC) program. And with AI reshaping how we collect, analyze, and act on customer feedback, internal alignment has never been more critical.

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