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List of the 20 MOST Common Survey Flaws

InteractionMetrics

Or is it for the company to measure the quality of their customer service? Why Issue Surveys? . Why ask your customers to take surveys if the data you collect fails to capture the facts? Even worse, why issue surveys if the net result could be that your customers appear happier than they are.

article thumbnail

List of the 20 MOST Common Survey Flaws

InteractionMetrics

Or is it for the company to measure the quality of their customer service? Why Issue Surveys? . Why ask your customers to take surveys if the data you collect fails to capture the facts? Even worse, why issue surveys if the net result could be that your customers appear happier than they are.