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7 Survey mistakes that you must avoid

SurveySensum

Double-barreled questions. Putting two separate ideas in the same question, like a double-barreled weapon, is a bad idea if you are looking for honest answers. is a double-barreled question. For example, “Are you satisfied with the packaging and the product?”

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Survey Health Is Everything. The Success of Your VoC Program (And Probably Your Job) Depends on It.

PeopleMetrics

Avoid asking the customer a double-barreled question that covers two things at once, such as: “Please tell us about your experience when you checked in and visited our restaurant.”. Avoid using long-winded questions like: “We first want to ask you about the check-in experience during your most recent stay with us.

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Fix Common Survey Errors with a Smart Process

InteractionMetrics

How to ensure an error-free customer feedback process: » Allocate enough time to evaluate your satisfaction survey for flaws such as using double-barreled questions and insider-language. These kinds of questions don’t make sense and result in inaccurate data. »

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Are You Begging for a Thank You with Your Email Survey?

InteractionMetrics

Fact Surveys also work hard to remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. For example, when we’re running Customer Surveys and using gifts to boost completion rates, we allow customers to remain anonymous while still getting their gift!

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Are You Begging for a Thank You with Your Email Survey?

InteractionMetrics

Fact Surveys also work hard to remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. For example, when we’re running Customer Surveys and using gifts to boost completion rates, we allow customers to remain anonymous while still getting their gift!

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Improving the Respondent Experience

CX Journey

Ask questions that are relevant to the audience. Ask unambiguous (clear, not double-barreled) questions. Survey Design When creating your surveys, make sure you use survey design best practices. There are many "rules" to consider, but start with: Keep surveys short and simple.

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Here Are the 5 Standards of Excellent Customer Listening

InteractionMetrics

Remove leading statements, skewed scales, double-barreled questions, and other subjective constructs. How to be more objective with your Customer Listening could fill an entire book, but here are three best practices to get you started: Use an accurate sample. Eliminate bias. Test for replicability.